Recruitment Marketing Manager

This is a fully remote position, open to applicants in Malaysia.

📋 Description

• Develop and implement recruitment marketing strategies that align with RPO client workforce planning and talent acquisition objectives.

• Collaborate with clients and internal stakeholders to recognize attraction challenges and propose effective solutions.

• Provide insights on recruitment marketing trends, candidate behaviors, media channels, and best practices in employer branding.

• Convert hiring goals into scalable attraction strategies across various talent segments, locations, and business functions.

• Foster relationships with clients, hiring leaders, recruiters, and cross-functional teams.

• Contribute to Annual and Quarterly Business Reviews by presenting recruitment marketing performance metrics.

• Facilitate discussions and presentations with stakeholders, translating complex data into actionable insights.

• Work in partnership with Talent Acquisition and client marketing/communications teams.

• Oversee comprehensive recruitment marketing and advertising initiatives from strategy development to execution, optimization, and reporting.

• Juggle multiple campaigns and projects concurrently.

• Suggest and execute social media, search marketing, programmatic, display, video/streaming, talent pool engagement, and employer branding initiatives.

• Collaborate with creative and media teams on crafting candidate attraction content and messaging.

• Manage and optimize recruitment marketing investments, campaign expenditures, resource allocation, budgets, and performance analytics.

• Promote knowledge sharing, process enhancements, innovation projects, capability building, and sales efforts.

• Remain updated on recruitment marketing technologies, media trends, digital tools, and talent attraction strategies.

• Assess new channels and methodologies and assist in supporting automation and digital transformation initiatives.

⛳️ Requirements

• Bachelor’s degree or equivalent; a minimum of 3 years of experience in recruitment marketing, talent attraction, employer branding, digital marketing, talent acquisition, or related disciplines.

• Proven experience in developing and executing multi-channel recruitment marketing campaigns.

• Strong skills in stakeholder management, consulting, and client relationship development.

• Experience in interpreting data, analytics, and labor market insights to inform decision-making processes.

• Excellent communication, presentation, and project management skills.

• Capability to manage multiple priorities and projects within a dynamic, global setting.

• Willingness to travel up to 10% or as necessary.

• Preferred: Over 3 years of marketing experience supporting diverse countries, regions, or global client portfolios.

• Preferred: Familiarity with recruitment technologies, CRM platforms, ATS ecosystems, and digital advertising tools.

• Preferred: Certifications such as Google Ads, Google Analytics, Meta Blueprint, or other equivalent digital marketing certifications.

• Preferred: Experience overseeing recruitment marketing budgets and media investments.

• Preferred: Proficiency in additional languages.

🏝️ Benefits

• Access to learning, development, and coaching opportunities.

• A collaborative and inclusive workplace culture.

• Opportunities for personal and professional growth, along with the ability to contribute and build sustainable careers.

• Global reach combined with local expertise.

• Willingness to travel up to 10% or as necessary.