Professorship W2 in Marketing, Management and Digital Business Models

Posted Aug 21

This is a fully remote position, open to applicants in Germany.

📋 Description

• Participate in the development of the Bachelor's program focused on Digital Business and Transformation.

• Assist with student recruitment efforts.

• Facilitate live sessions in English covering marketing, corporate management, strategic management, and digital business models.

• Offer academic mentoring, guidance, and support for research and project work.

• Create and assess portfolio evaluations, examinations, and bachelor's theses.

• Engage in applied research and transfer projects in areas like AI-driven marketing, digital business models, and sustainable corporate management.

• Collaborate with industry partners and research institutions.

• Initiate research partnerships and secure third-party funding.

• Publish research results in academic journals and present at relevant conferences.

• Act as a representative of the university at specialized presentations and industry events.

• Participate in research-related product development, start-up ventures, and patent applications.

• Contribute to academic governance and the continuous enhancement of study programs.

• Engage in international collaborations.

• Potentially deliver a teaching session, outline a research project, and complete at least one interview during the recruitment process.


⛳️ Requirements

• A completed university degree.

• Proven pedagogical and didactic skills demonstrated through practical experience.

• Exceptional capability for independent scholarly work, typically shown through an above-average doctorate in business administration, marketing, management, or related disciplines.

• A minimum of five years of professional experience applying or developing scientific findings and methodologies.

• At least three of those five years must have occurred outside the higher education sector.

• Ideally, professional experience in marketing, management, strategy, or digital business roles within industry.

• Ability and readiness to engage in teaching, research, and transfer activities in English.

• Commitment to enhancing higher education teaching skills, especially in generative AI-supported instruction.

• Innovative development of teaching methods and formats.

• Willingness to collaborate across disciplines with applied computing and AI, digital business transformation, and immersive design.

• Demonstrable experience in industry or research projects related to digital marketing technologies and platform business models.

• Experience in international settings or a strong motivation to incorporate international perspectives.

• Eagerness to actively contribute to the establishment and growth of a new university.

• A clear research focus on AI-driven marketing, digital business models, or sustainable management.

• Understanding of the transfer of knowledge and technology between academia, industry, and society.

• Applications must be submitted in English.

• Foreign educational credentials require proof of equivalence.


🏝️ Benefits

• Fixed salary plus a performance-based bonus.

• €100 monthly contribution towards a company pension plan after six months for full-time employees.

• 15% employer contribution to the employee's own pension contributions.

• Attractive employee discounts available.

• An additional day of paid leave each year for volunteering activities.

• An annual health budget of €600 for full-time employees after six months.

• Access to over 13,000 fitness and wellness facilities via EGYM Wellpass.

• Regular team events and shared experiences.

• Flexible working hours with designated core hours.

• Modern digital infrastructure and an innovative work environment.

• Collaboration with the Center for Higher Education Teaching at FAU Erlangen-Nürnberg.

• Autonomy, diverse responsibilities, and a culture that fosters new ideas and innovation.

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