Product Marketing Lead – US

This is a fully remote position, open to applicants in United States, +2 more countries.

📋 Description

• Design and implement Traild's market entry strategy.

• Establish the foundational elements of the Product Marketing department.

• Articulate how Traild presents its products to clients in EMEA, APAC, and the Americas.

• Create distinct positioning, competitive insights, product launch strategies, and sales support initiatives.

• Oversee Traild's product positioning, messaging, and value propositions in global markets.

⛳️ Requirements

• A strategic, analytical, and results-oriented mindset.

• Capacity to create and develop the Product Marketing function from inception.

• Ability to take full ownership of the Product Marketing department.

• Skill in shaping market entry strategies.

• Expertise in developing product positioning, messaging, and value propositions.

• Proficiency in competitive analysis, product launch strategies, and sales enablement.

• Capability to become a comprehensive expert on the product.

• Willingness to collaborate across EMEA, APAC, and the Americas.

• Location flexibility with the option to be based in Australia or the US/Canada.

🏝️ Benefits

• A variety of remote, hybrid, and flexible working arrangements.

• A global team spanning APAC, North America, and EMEA.