Lead Product Marketing Manager, Nuclear

atGE VernovaRemoteUS flagUnited StatesFull-timeProduct MarketingSenior$85.3k – $142.1k/year

Posted 22 hours ago

This is a fully remote position, open to applicants in United States.

📋 Description

• Direct the product marketing strategy and execution of go-to-market initiatives for the GVH portfolio, encompassing new product launches, service expansions, and milestones for the SMR program.

• Develop audience-specific narratives that transform technical capabilities into tangible customer and business benefits.

• Act as a market and customer authority on how utilities, plant operators, and emerging clients assess and make purchasing decisions.

• Monitor competitive trends, industry movements, and regulatory changes to guide positioning, packaging, and go-to-market strategies.

• Collaborate with Product Management, Engineering, and Commercial teams to refine packaging, positioning, and launch strategies.

• Facilitate sales enablement through tailored messaging, tools, training, and playbooks aimed at fuel, services, SMR, and software customers.

• Establish and monitor product marketing metrics such as launch adoption, pipeline contribution, win rates, and enablement utilization.

• Link initiatives to commercial outcomes and work with Commercial Operations to assess impact on deal closures and revenue growth.

• Develop and oversee thought leadership content, executive presentations, and narratives for customers, analysts, and media.

• Keep stakeholders informed about launch progress, positioning choices, and program ROI.

• Communicate business impact to leadership to inform investment strategies.


⛳️ Requirements

• Minimum of 4 years of product marketing experience, including marketing complex, technical, or heavily regulated products/solutions.

• Required experience in B2B product marketing.

• A bachelor's degree is mandatory, preferably in business, marketing, engineering, or a related discipline.

• Strongly preferred experience in energy, industrial, or technical/engineering-focused markets.

• Experience in marketing within energy, nuclear, industrial technology, or other critical infrastructure sectors.

• Background in highly technical, regulated offerings and innovation-driven products.

• Proven experience in establishing and monitoring product marketing KPIs and utilizing data to demonstrate commercial impact.

• Experience in leading product launches and go-to-market strategies across engineering, commercial, and regulatory stakeholders.

• Solid technical fluency to engage effectively with engineers, plant managers, and technical buyers.

• Ability to convert intricate technical concepts into understandable narratives for both technical and executive audiences.

• Experience in equipping direct/technical sales and partner teams with relevant content and tools.

• Strong business acumen and analytical skills.

• Ability to leverage market research and customer insights to shape positioning and go-to-market strategies.

• Exceptional written, verbal, and presentation abilities.

• Excellent collaboration and stakeholder management capabilities.

• Capacity to thrive in a fast-paced environment with multiple simultaneous priorities.

• Enthusiasm for the role of nuclear energy in decarbonization and energy security.

• Demonstrated capability to lead and manage multiple diverse product lines or offerings concurrently.

• Access to U.S. export-controlled information may necessitate authorization from the U.S. Government.

• Must be legally authorized to work in the United States.

• Successful completion of a drug screening may be required.

• A master's degree or MBA is preferred.


🏝️ Benefits

• Discretionary annual bonus.

• Medical, dental, vision, and prescription drug coverage.

• Health Coach from GE Vernova, providing a 24/7 nurse-based resource.

• Employee Assistance Program offering 24/7 confidential assessment, counseling, and referral services.

• GE Vernova Retirement Savings Plan.

• Tax-advantaged 401(k) savings option with company matching contributions and retirement contributions from the company.

• Fidelity resources and financial planning consultants available.

• Tuition assistance.

• Adoption assistance.

• Paid parental leave.

• Disability benefits.

• Life insurance coverage.

• 12 paid holidays.

• Flexible time off policy.

• Opportunities for professional development.

• Relocation assistance is not provided.

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