Product Growth Lead, Hands-On Builder

This is a fully remote position, open to applicants anywhere in the world.

📋 Description

• Identify growth opportunities throughout the product-led funnel, encompassing acquisition and signup, onboarding, activation, conversion, monetization, and retention.

• Prototype concepts and deliver solutions to production utilizing Claude Code, Codex, and vidIQ’s deployment harness.

• Design and develop product experiences, acquisition loops, lifecycle programs, partner motions, and lightweight internal tools.

• Execute experiments, assess outcomes, and determine whether to scale, revise, maintain, or discontinue efforts.

• Act as the Directly Responsible Individual (DRI) for identifying growth opportunities, selecting tests, and making recommendations.

• Collaborate with Product, Engineering, Design, Marketing, Partnerships, or Finance when their expertise enhances results.

• Transform successful experiments into sustainable product, channel, partner, or lifecycle growth loops.

• Create an internal documentation system that captures what vidIQ has tried, learned, scaled, and ceased.

⛳️ Requirements

• A genuine passion for solving challenges for creators, as you are one yourself—with 100+ followers or subscribers—or have close ties to someone in that position.

• Proven experience in growing B2C, prosumer, subscription, product-led, or creator-economy products.

• Strong product judgment and the capability to independently identify opportunities and convert ambiguous challenges into functional experiences.

• Designed, implemented, and evaluated A/B tests that demonstrably enhanced activation, conversion, monetization, retention, or efficient acquisition.

• Comfortable collaborating across product, marketing, lifecycle, partnerships, and data teams.

• Utilizes AI and automation to conduct research, prototype, build, and iterate swiftly while maintaining accountability for quality.

• Excellent communication skills and the ability to generate momentum without formal reporting authority.

• Must consistently work at least six hours overlapping the hours of 9:00 a.m. to 5:00 p.m. Eastern Time.

• Must provide a link that demonstrates YouTube/TikTok/etc. platform experience with 100+ subscribers/followers.

• Ability to record a brief video explaining a successful growth experiment.

• Expected base salary in USD (gross) must be disclosed.

• Application must include details on AI-assisted workflow, prioritization process, and growth experiment.

🏝️ Benefits

• Work Remotely: Enjoy the flexibility to select your preferred workspace from anywhere around the globe.

• Flexible Time Off: We support a flexible vacation policy that allows you to take time off when you need to recharge.

• Communication Stipend: Benefit from a monthly stipend to cover your phone and internet expenses.

• Global Impact: Join our diverse team that is shaping the future of the creator economy worldwide.

• Stock option grants where applicable.