
Principal Therapy Expansion Leader
Posted 1 day ago

Posted 1 day ago
This is a fully remote position, open to applicants in Texas.
• Assess regional opportunities, trends, and competitive factors related to ICM technology.
• Perform and share local market SWOT analyses.
• Create regional referral pathways for the LINQ range of Insertable Cardiac Monitors.
• Spearhead market development projects and measure their effects.
• Broaden target customer segments and establish collaborations with healthcare professionals and hospital leaders.
• Utilize health economics value propositions to enhance patient outcomes, access, and cost-effectiveness.
• Work in conjunction with local sales and clinical teams to promote products and services, driving revenue growth.
• Build relationships with key opinion leaders, industry stakeholders, and healthcare professionals.
• Organize and engage in educational programs, society events, workshops, and conferences.
• Collect market intelligence and activate new channels and implanters.
• Suggest program improvements and relay customer feedback to R&D, Operations, and Marketing.
• Provide CRM Field teams with training, tools, and resources.
• Formulate portfolio management strategies and oversee product launches.
• Distribute clinical evidence and case studies.
• Track performance metrics and analyze market penetration data.
• Utilize CRM software for monitoring activities and generating quarterly productivity reports.
• Ensure compliance with administrative, expense, and hospital credentialing requirements.
• Arrange travel logistics.
• Bachelor’s Degree.
• 7 years of experience in marketing, market development, or sales within the Cardiac Rhythm sector or ICM domain.
• 7 years of experience in expanding therapy indications and creating new therapy pathways, including tactic implementation, execution, and performance assessment.
• Background in expanding an existing indication and fostering a new therapy area.
• Experience in leading and/or influencing cross-functional teams.
• Proven ability to develop relationships with KOLs and experience in the CV suite of a hospital.
• Strong business insight and familiarity with the Cardiovascular Diagnostic sector and/or ICM field is preferred.
• Exceptional verbal communication and presentation abilities.
• Willingness to travel up to 75% of the time.
• Experience in healthcare marketing or consultative selling in medical devices or pharmaceuticals is highly preferred.
• Ability to collaborate and partner across various functions.
• Strong project management and influence management capabilities.
• Foreign bachelor’s degrees must comply with 8 C.F.R. § 214.2(h)(4)(iii)(A).
• Must have unrestricted U.S. work authorization at the time of hire and throughout employment, unless eligible for Principal-level sponsorship.
• Competitive salary and flexible benefits package.
• Health, dental, and vision insurance.
• Health Savings Account.
• Healthcare Flexible Spending Account.
• Life insurance.
• Long-term disability leave.
• Dependent daycare spending account.
• Tuition assistance/reimbursement.
• Simple Steps global well-being program.
• Incentive plans.
• 401(k) plan with employer contribution and matching.
• Short-term disability.
• Paid time off.
• Paid holidays.
• Employee Stock Purchase Plan.
• Employee Assistance Program.
• Non-qualified Retirement Plan Supplement.
• Capital Accumulation Plan for Vice Presidents and above, or subject to IRS earning minimums.
• Sales Incentive Plan (SIP) with the potential to earn incentive compensation.
LifeStance Health
Abbott
Abbott
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