Principal Product Marketing – Cloud Security

atCrowdStrikeRemoteUS flagUnited StatesFull-timeProduct MarketingLead$170k – $260k/year

Posted Aug 24

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and implement the go-to-market strategy for Falcon Cloud Security, focusing on market opportunities, use cases, and actions that enhance growth and competitive advantages.

• Establish unique positioning and narratives for CrowdStrike’s comprehensive cloud security and CNAPP solutions.

• Influence CrowdStrike’s perspective on the cloud security landscape and convert insights from competitors, customers, and adversaries into distinct strategies and directions.

• Collaborate on a joint go-to-market strategy with AWS, Microsoft Azure, and Google Cloud, encompassing co-selling, marketplace dynamics, solution positioning, and strategic partner narratives.

• Work alongside Analyst Relations and Product leadership to shape the market perception and bolster CrowdStrike’s reputation in key analyst evaluations.

• Develop cloud security value propositions tailored to priority industries and use cases in collaboration with Industry Marketing and Sales.

• Equip the field teams with competitive narratives and engage with key customers and prospects to refine positioning and go-to-market focuses.

• Foster thought leadership that enhances CrowdStrike’s credibility in the cloud security arena.

• Ensure alignment across Product, Engineering, Sales, Marketing, Analyst Relations, Competitive Intelligence, Industry Marketing, and Partners.


⛳️ Requirements

• 12-15+ years of experience in product marketing, product management, or a related field within enterprise cybersecurity, with substantial experience in cloud security.

• Profound knowledge of cloud security, including CNAPP, CWPP, CSPM, CDR, Kubernetes/container security, and cloud-native security operations.

• Strong familiarity with AWS, Microsoft Azure, and/or Google Cloud, as well as modern cloud architectures, DevOps, and cloud-native application development.

• Proven ability to craft unique positioning and engaging narratives for complex technical products.

• Demonstrated success in leading strategic go-to-market efforts and significant product launches.

• Experience collaborating with CSPs, technology alliances, and/or cloud marketplaces.

• Background in partnering with Analyst Relations and interacting with industry analysts on strategic evaluations and market research.

• Strong competitive instincts with the capability to translate technical differentiation into clear customer benefits.

• Outstanding written, verbal, and presentation skills, with the ability to influence technical practitioners, CISOs, sellers, analysts, partners, and executives.

• Strong business acumen with a proven ability to influence senior stakeholders and lead complex cross-functional projects.

• Capability to excel in a fast-paced environment, manage ambiguity, and autonomously drive high-impact initiatives.

• Demonstrated experience in leveraging AI technologies to improve decision-making, streamline workflows and processes, enhance efficiency, and achieve business outcomes.


🏝️ Benefits

• Competitive leader in compensation and equity awards.

• Comprehensive wellness programs addressing both physical and mental health.

• Generous vacation and holiday policies for rejuvenation.

• Paid parental and adoption leave options.

• Opportunities for professional development for all employees, irrespective of their level or role.

• Employee Networks, local neighborhood groups, and volunteer opportunities to foster connections.

• Dynamic office culture equipped with world-class amenities.

• Bonuses available.

• Equity grants offered.

• Health insurance coverage provided.

• 401k retirement plan available.

• Paid time off policy in place.

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