Paid Advertising Specialist – Ecommerce

This is a fully remote position, open to applicants in Argentina, +1 more country.

📋 Description

• Assist in the execution and performance analysis of paid advertising campaigns across the portfolio of clients.

• Collaborate closely with lead Strategists or independently manage comprehensive strategies for key core clients.

• Ensure precise setup, tracking, naming conventions, and thorough quality assurance across Meta, Google, TikTok, and additional paid advertising platforms.

• Oversee timelines, budgets, pacing, and daily campaign performance.

• Implement and enhance paid advertising initiatives, including ad creation, reporting, pacing, and performance evaluation.

• Recognize growth opportunities, develop test hypotheses, and propose data-driven optimizations that align with client objectives.

• Integrate client goals, limitations, and brand specifics into execution and strategy.

• Address performance fluctuations and technical challenges with solution-oriented problem-solving skills.

• Maintain budget pacing and proactively identify risks or opportunities.

• Manage client testing roadmaps, oversee next steps, and prioritize experiments effectively.

• Ensure timely campaign launches, updates, and delivery of key outputs.

• Compile and present performance reports and summaries using effective data storytelling techniques.

• Utilize Power Digital’s Nova ecosystem, including Power Circuit and Nova Creative Affinity.

• Propose ideas, efficiencies, frameworks, and process enhancements.

• Employ AI technologies to boost efficiency, enhance performance analysis, and streamline operational workflows.

⛳️ Requirements

• 1-2 years of experience in digital marketing; agency experience is a plus.

• Over 1 year of experience in Direct Response marketing, particularly within E-Commerce; experience in Lead Generation and B2B is an advantage.

• More than 1 year of experience with Meta or Google Ads for direct response campaigns; familiarity with additional platforms is beneficial (TikTok Ads, LinkedIn Ads, Pinterest Ads, etc.).

• At least 1 year of experience leading paid advertising strategies for direct response marketing efforts.

• Minimum of 1 year experience with Google Analytics and Shopify; other technical platforms are advantageous.

• 1 year of experience in client-facing roles and managing communications.

• Strong Excel skills with a thorough understanding of advanced features.

• Excellent data analytics abilities.

• Highly reliable, self-motivated, energetic, and positive with strong organizational and time management skills.

• Entrepreneurial mindset with a passion for problem-solving, continuous learning, and personal growth.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunities for professional development and growth.

• Collaborative and innovative work environment.

• Access to cutting-edge tools and technologies.