Google Ads Specialist/Manager

This is a fully remote position, open to applicants in South Africa.

📋 Description

• Analyze and enhance search terms while overseeing negative keywords.

• Discover new keyword opportunities.

• Track the performance of campaigns, keywords, and conversions.

• Maintain and enhance ad copy, ensuring Responsive Search Ads remain at Excellent strength.

• Review budgets and bidding tactics.

• Monitor cost per conversion and highlight issues or opportunities.

• Keep accounts organized, optimized, and well-maintained.

• Bring larger projects to the manager's attention, such as new campaign builds, account restructures, Enhanced Conversions, and Performance Max builds.

• Oversee a portfolio of approximately 10–20 Google Ads accounts.

• This senior-level position involves client-facing responsibilities.

• Advance into account strategy, mentoring, and overseeing parts of the team.

⛳️ Requirements

• Strong practical knowledge of Google Ads, including Search and Performance Max.

• Familiarity with keyword match types, search term optimization, and negative keyword management.

• Understanding of bidding strategies and conversion tracking.

• Ability to independently identify problems and opportunities.

• Highly organized with a keen attention to detail.

• Comfortable managing multiple accounts and working autonomously.

• Availability during UK working hours.

• Candidates at entry-level, mid-level, or senior-level are welcomed to apply.

🏝️ Benefits

• Flexible, fully remote work environment.

• Clear advancement pathway to a Google Ads Manager / Team Manager role.

• Opportunity to engage in account strategy, mentoring, and team oversight responsibilities.