Media Planning Associate

This is a fully remote position, open to applicants in United States, +1 more country.

📋 Description

• Assist in the media planning process and enhance client satisfaction.

• Analyze campaign performance data, media briefs, and industry insights to inform strategic decisions.

• Contribute to the execution and communication across both internal and client-facing projects.

• Cultivate a foundational understanding of integrated digital media channels, such as programmatic display, video, CTV, audio, paid social, and paid search.

• Aid in the creation of media proposals for assigned accounts using PowerPoint presentations or Word documents.

• Observe Integrated Media Planners on more intricate accounts.

• Familiarize yourself with media metrics and assist in devising performance measurement strategies.

• Oversee internal workflows and timelines for designated accounts.

• Serve as the main point of contact for daily requirements on assigned accounts.

• Keep abreast of the digital media landscape and Basis Tech capabilities to spot opportunities and foster account growth.

• Gain insights into planning, buying, reporting, and delivery processes, bridging internal teams and client needs.

⛳️ Requirements

• Strategic mindset with proactive client service abilities.

• Established communication skills, especially in client-facing contexts.

• Strong capabilities in issue resolution and problem-solving.

• Ability to thrive in a cross-functional team setting.

• Enthusiasm for learning and keeping current on media research and systems.

• Intermediate proficiency in MS Excel and PowerPoint.

• Commitment to fostering inclusive, respectful environments where all voices are acknowledged and supported.

• A thoughtful approach to collaboration, design, and decision-making that emphasizes equity, access, and ongoing learning.

• 6+ months of experience in digital media planning and/or buying, with experience in programmatic, search, and/or social media as an advantage.

• Hands-on experience with DSP buying.

• Previous experience in holistic media planning.

• Familiarity with digital reporting tools like Datorama.

• Experience in purchasing Paid Search and/or Paid Social advertisements.

• Basis Certification.

🏝️ Benefits

• Flexible work week.

• 401k/RRSP matching.

• Mental health support.

• Paid sabbaticals.

• Generous parental leave.

• Flexible work options.

• Competitive benefits package.

• Potential bonuses.

• Potential equity opportunities.

• Options for remote, hybrid, or on-site work at headquarters.