Marketing and Content Analyst

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Develop, create, and distribute content for Instagram, encompassing posts, stories, and reels.

• Edit, produce, and release videos for the YouTube channel.

• Collaborate with company leadership and subject-matter experts to record videos for content development.

• Utilize Adobe Premiere, CapCut, DaVinci Resolve, or similar software to edit videos.

• Modify content for various formats and platforms.

• Generate supporting materials for the sales team, including presentations and corporate collateral.

• Oversee paid media campaigns on Meta Ads and Google Ads.

• Track content and campaign performance, identifying areas for enhancement.

• Align content initiatives with lead generation and lead capture strategies.

• Assist in the planning and upkeep of the editorial calendar.

• Engage in regular team alignment meetings.

• Convert the knowledge, subjects, and case studies of a company focused on services for the condominium management sector into educational, practical, and relevant content.

• Enhance brand authority and aid in lead generation.

⛳️ Requirements

• Proven experience in creating content for Instagram and YouTube.

• Proficiency in video editing using Adobe Premiere, CapCut, DaVinci Resolve, or similar tools.

• Experience in managing campaigns on Meta Ads and/or Google Ads.

• Excellent written communication abilities.

• Capability to convert technical content into clear and accessible language for the intended audience.

• Strong organizational skills for managing schedules, editorial calendars, and multiple deliverables.

• Comfort in working with various content formats.

• Ability to independently manage activities from inception to completion.

• Available for communication during business hours (GMT-3).

• B2B content production experience is an advantage.

• Background in content marketing or educational content is beneficial.

• Familiarity with the condominium management, real estate, or services industry is a plus.

• Understanding of YouTube SEO is an additional benefit.

• Experience with Canva, Figma, or similar design tools is a plus.

• Experience in editorial planning is advantageous.

• Knowledge of content-driven demand generation strategies is a plus.

• Experience in analyzing content and paid media metrics is beneficial.

🏝️ Benefits

• Engagement as an independent contractor (PJ).

• 20-hour workweek.

• Ongoing, long-term project.

• 100% remote work.

• Availability for communication during business hours (GMT-3).

• Weekly alignment meetings.