Head of Growth

This is a fully remote position, open to applicants in Canada.

📋 Description

• Take charge of the demand generation engine utilizing acquisition channels such as SEO, GEO, paid acquisition, and LinkedIn ABM.

• Manage owned media assets, including the blog, YouTube channel, brand positioning, and overall brand identity.

• Facilitate live channels including monthly webinars, podcast hosting, guest appearances, and participation in industry events.

• Develop playbooks, process breakdowns, and case studies for the YouTube channel.

• Represent the brand at various industry events each year.

• Generate inbound calls, identify ideal customer profiles, manage marketing customer acquisition cost (CAC), and drive qualified opportunities and pipeline revenue.

• Utilize AI agents and agent chains to streamline and automate marketing tasks.

• Collaborate closely with and report directly to the President.

• Conduct audits of live channels and design agent workflows for enhancements.

⛳️ Requirements

• Minimum of 5 years of hands-on marketing experience as an individual contributor.

• Proven experience in marketing to marketers within agencies, professional services firms, or B2B companies targeting marketing buyers.

• Proficiency in using Codex or Claude Code as the primary workspace.

• Experience in building agent chains that deliver tangible results and utilizing personal AI agents for daily operations.

• Demonstrated hands-on expertise in SEO, GEO, and paid acquisition, covering keyword research, prompt-and-answer engineering, campaign development, ad copy creation, landing page design, and reporting.

• Comfortable with regularly hosting webinars, participating in podcasts, producing YouTube content, or presenting at industry events.

• Experience managing a tangible pipeline including qualified opportunities, cost per opportunity, and pipeline revenue.

• Individual contributor by preference; no interest in people management.

• At least 2 years in each of the last two roles.

• Capability to work with LinkedIn ABM, HubSpot Enterprise, CRM, and marketing automation tools.

🏝️ Benefits

• Performance-based bonus.

• Budget for speaking engagements and events.

• Fully remote work environment.

• In-house agent orchestration and a comprehensive paid core marketing stack.

• Sponsorship for podcast production, webinar tools, conferences, and speaking opportunities.

• Accommodations available during the interview process for those who require them.