Head of Growth

This is a fully remote position, open to applicants in New York.

📋 Description

• Gain in-depth knowledge of the events industry, Diobox clients, and the competitive environment.

• Formulate and implement a comprehensive growth strategy that aligns with the product vision and business objectives.

• Take ownership of the CRM system and oversee weekly revenue reporting.

• Acquire hands-on experience with the product, including conducting demos and supporting sales transactions.

• Contribute to the development of the sales and marketing team by recruiting and mentoring Account Executives.

• Leverage AI tools to enhance productivity in tasks that would otherwise necessitate a larger team.

• Design compelling email campaigns that highlight product features, achievements, and customer success stories.

• Automate messaging workflows for new sign-ups using Intercom or HubSpot.

• Develop onboarding experiences aimed at boosting activation, transitioning to paid plans, and improving retention rates.

• Produce and disseminate blogs, case studies, and videos to attract and engage leads.

• Create customer success narratives and educational video content.

• Plan, implement, and refine paid search and display advertising campaigns.

• Evaluate campaign performance data and offer actionable insights to enhance ROI.

• Improve SEO and SEM strategies on the website to elevate conversion rates and site performance.

• Set up tracking and analytics for measuring conversion and engagement.

• Expand and energize the existing social media audience.

• Maintain and enhance profiles on software review sites and third-party listings.

⛳️ Requirements

• Over 5 years of experience in growth or marketing positions within B2B SaaS, demonstrating a history of revenue generation.

• Strong understanding of digital marketing channels: SEO, paid media, email, and CRM tools.

• Exceptional written and verbal communication abilities, with a flair for storytelling.

• An analytical perspective, comfortable utilizing data to inform decisions.

• A proactive individual who excels in a dynamic, entrepreneurial setting.

• Hands-on approach, willing to engage in tasks personally rather than solely overseeing them.

• Experience in hiring or managing sales staff, or successfully closing deals independently.

• Familiarity with using AI tools to amplify marketing efforts.

• Background in events, hospitality, or entertainment sectors.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunities for professional development and career advancement.

• Flexible work environment and remote work options.

• Comprehensive health and wellness benefits.

• Collaborative and innovative company culture.