Growth Specialist

This is a fully remote position, open to applicants in Netherlands.

📋 Description

• Conduct research, strategize, implement, and evaluate marketing initiatives.

• Oversee and enhance SEO and SEA strategies.

• Design, initiate, and optimize paid advertising campaigns utilizing Google Ads, Microsoft Ads, and comparable platforms.

• Create and manage landing pages that align with campaign objectives.

• Develop and improve calls to action across various channels.

• Construct and execute email marketing workflows, encompassing automations, drip campaigns, transactional messages, and mass emails.

• Manage social media initiatives aimed at lead generation and brand awareness.

• Contribute to growth-oriented content, such as advertisements, landing-page text, and nurture emails.

• Monitor campaign performance, conversions, and return on investment.

• Assess marketing metrics to uncover growth possibilities.

• Experiment, measure, and iterate based on data-driven insights.

• Partner with Sales to synchronize messaging and enhance lead quality.

• Ensure consistent brand representation across campaigns and platforms.

• Update internal stakeholders on project progress.

• Identify bottlenecks and performance challenges, proposing actionable solutions.

• Make practical decisions to keep campaigns on track and goals achievable.

• Ensure that initiatives meet deadlines, stay within scope, and deliver measurable results.

• Uphold high standards of quality in assets, campaigns, and reports.

⛳️ Requirements

• Strong grasp of digital marketing, growth strategies, and performance channels.

• Proficient in SEO, SEA, lead generation, and campaign optimization.

• Data-driven approach with the capability to convert insights into actionable strategies.

• Exceptional communication and teamwork abilities.

• Highly organized with robust analytical and strategic thinking skills.

• Capable of working pragmatically with available tools, including crafting intelligent ChatGPT prompts.

• Comfortable collaborating across functions with Sales, Design, Product, and Leadership teams.

• 3+ years of experience in growth, advertising, or digital marketing.

• Familiarity with HubSpot, Google Ads, Microsoft Ads, and Figma.

• Knowledge of Zapier is an advantage.

• Proficient in English, both written and spoken.

• Strong organizational skills and the ability to prioritize tasks effectively.

• A preference for practicality over idealism.

🏝️ Benefits

• Passionate, fun-loving colleagues.

• Startup culture with opportunities for growth and ownership.

• Regular team events and social gatherings.

• Comprehensive onboarding process with a structured ramp-up period.

• Open lines of communication and direct, constructive feedback.

• An opportunity to advance in your career and make a significant impact.