Growth Marketing Specialist

This is a fully remote position, open to applicants in Florida.

📋 Description

• Design and conduct structured tests across various channels including paid social, streaming audio, direct mail, programmatic, and other emerging platforms.

• Identify scalable channels that meet or fall below target Customer Acquisition Cost (CAC).

• Oversee an expanding test budget and reallocate spending towards high-performing channels.

• Assume full responsibility for 1–2 channels within a timeframe of 6–12 months.

• Analyze both quantitative and qualitative data to determine which experiments to expand, pivot, or discontinue.

• Present recommendations for experiments to Marketing and Sales leadership.

• Leverage AI tools for creative testing, automation, and optimization purposes.

• Develop testing frameworks and maintain comprehensive documentation.

• Collaborate with Creative, Sales, and Product Marketing teams.

• Provide tested and documented performance metrics for new channels, scaling at least one channel beyond its initial testing budget.

⛳️ Requirements

• Proven experience in managing performance campaigns and budgets across paid social, programmatic, content syndication, or similar demand generation channels.

• Experience co-managing annual performance marketing expenditures ranging from $250K to $500K+.

• A strong record of designing clean tests, assessing their impact, and delivering clear recommendations.

• Background in B2B growth or performance marketing, preferably within the SaaS sector.

• Proficient in using analytics tools and CRM systems, including Salesforce, HubSpot, Google Analytics, or Tableau.

• Practical experience utilizing AI tools within campaign or creative workflows.

• Familiarity with offline channels such as direct mail or streaming audio is considered advantageous.

• Experience in paid search is a plus but not a requirement for this role.

🏝️ Benefits

• Up to a 10% annual bonus.

• Potential inclusion of equity depending on the position.

• Comprehensive benefits package including health coverage, retirement plans, and leave; offerings vary by country.

• Specific Autodesk benefits for roles based in the U.S.

• A culture of autonomy and trust.

• Opportunities for rapid advancement based on performance.

• Global collaboration and reach through Autodesk.