Growth Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Transform quarterly priorities into actionable plans, make strategic trade-offs, and drive execution within the Marketing team.

• Discover and evaluate new growth opportunities across various channels.

• Monitor performance metrics and leverage data to determine what initiatives to scale, enhance, or discontinue.

• Take ownership of targets for inbound demand, including demo requests, inbound pipeline, and conversion rates from visitor to demo to qualified opportunity.

• Manage the end-to-end process of paid acquisition, encompassing channel strategy, budget distribution, creative testing, customer acquisition cost (CAC), and payback period.

• Formulate and implement an SEO strategy that includes content optimization, technical SEO, and traffic measurement that leads to conversions.

• Establish Amplemarket's AEO strategy to ensure it is referenced and recommended in ChatGPT and other AI response platforms.

• Oversee positioning, messaging, and go-to-market strategies for product launches in collaboration with Product and Sales teams.

• Create briefs and set direction for content based on business objectives and growth targets.

• Collaborate with the Content team to guarantee that output is relevant, high-quality, and aligned with overall goals.

• Coordinate with Sales, Product, Content, Design, Events, and Engineering to ensure initiatives progress smoothly.

• Cultivate strong working relationships and drive progress through influence rather than formal authority.

• Work with sales enablement to position new products, messaging, and materials in active deals.

⛳️ Requirements

• A minimum of 5 years of experience in Marketing, Growth, or Demand Generation, preferably within the B2B SaaS sector.

• Background in marketing to Sales and Revenue leaders.

• Demonstrated experience in managing paid acquisition and SEO; AEO experience is advantageous.

• Strong expertise in product marketing and sales enablement.

• Ability to coordinate cross-functional teams without formal management authority.

• Hands-on, analytical mindset, and proficiency in working across multiple marketing areas, utilizing AI and automation to enhance execution.

• Exceptional communication skills and fluency in English.

🏝️ Benefits

• Pleasant work environment

• Competitive salary

• Health insurance

• Stock options

• Annual company trip to a secret location

• And more!