Group Creative Director

This is a fully remote position, open to applicants in United States.

📋 Description

• Report directly to the Executive Creative Director

• Oversee the creative direction for Class Launches, campaigns, and product debuts

• Drive the creative vision and strategy for campaigns, products, and marketing communications

• Write, define, and advocate for the tone and voice of marketing copy across various channels

• Personally produce and shape copy, design, and creative outputs

• Collaborate with teams from brand, performance marketing, enterprise, and product

• Develop and mentor copywriters, designers, and art directors

• Provide creative direction and oversight in areas such as copy, art direction, design, video, animation, and other disciplines

• Deliver engaging, on-brand messages across all touchpoints

• Stay ahead of industry trends and explore innovative ways to narrate MasterClass's story

• Progress into a formal leadership role, guiding copywriters, designers, animators, editors, photographers, and art directors

⛳️ Requirements

• Over 10 years of experience in creative roles, primarily focusing on producing exceptional work for global brands

• Demonstrated ability to create original creative concepts that yield significant business impact

• Proven track record in identifying the strongest ideas and advancing the work further

• Comfortable with personally producing copy and design work; adaptable across various disciplines

• Capability to translate strategic goals into creative concepts that resonate, with a grasp of creative performance and conversion

• Experience collaborating closely with cross-functional teams, including Performance Marketing

• Established experience leading creative teams in advertising, product, content, and creative strategy workstreams

• Exceptional writing abilities and a talent for crafting compelling narratives across different forms and mediums

• A portfolio that showcases award-winning work and challenges creative boundaries

• Experience directing copy, art direction, design, video, animation, and other creative fields

• Expertise in developing conceptual and strategically-led campaigns

• Background in both agency and in-house settings

• Ability to prioritize effectively and perform well under pressure while maintaining speed and high attention to detail

• Strong operational mindset and vision for the team

• Capability to provide and receive constructive feedback across creative disciplines

• Excellent presentation skills and meticulous attention to detail

• Experience in developing and maintaining brand voice and tone guidelines

• Knowledge and understanding of performance marketing and its interplay with creative strategy

• Proven ability to manage multiple projects in a fast-paced environment

• Versatility in writing styles and tones, ranging from short-form brand advertising and performance copy to longer-form editorial content

🏝️ Benefits

• Equity

• Medical insurance

• Dental insurance

• Vision insurance

• Flexible PTO

• Reasonable accommodations for qualified individuals with disabilities