Freelance Graphic and Brand Designer

This is a fully remote position, open to applicants in Luxembourg.

📋 Description

• Develop comprehensive visual identities tailored to each client's positioning and goals.

• Design or update logos and brand environments.

• Establish color palettes, typography, iconography, and graphic guidelines.

• Create practical brand and visual identity guidelines.

• Enhance existing brand identities while ensuring consistency.

• Create flexible visual systems suitable for various formats and channels.

• Design visual components for websites and landing pages.

• Produce banners, illustrations, icons, and other digital graphic elements.

• Generate creative assets for Google Ads, Meta Ads, and other digital acquisition platforms.

• Adjust designs to meet different format and platform specifications.

• Collaborate with Web Designers and Developers to ensure alignment between brand identity and digital interfaces.

• Create visual content for LinkedIn, Instagram, Facebook, and other relevant platforms.

• Design reusable social media templates, carousels, infographics, and stories.

• Partner with Social Media Managers and Content Creators on visual content development.

• Maintain a consistent visual identity across social media platforms.

• Design brochures, flyers, sales materials, presentations, and other marketing collateral.

• Create business cards, posters, signage, and event materials.

• Prepare print-ready files in accordance with technical production standards.

• Adapt brand identities for both physical and digital formats.

• Develop creative concepts, mood boards, and visual directions.

• Suggest enhancements to existing brand identities and communication assets.

• Stay updated on trends in graphic design, branding, and digital design.

• Utilize AI tools when applicable to expedite ideation and enrich the creative workflow.

⛳️ Requirements

• Proven and substantial experience in graphic design and branding, preferably within an agency or with multiple clients.

• Excellent grasp of visual identity development, from logo creation to comprehensive brand systems.

• Proficient in Illustrator, Photoshop, and InDesign.

• Familiarity with Figma for digital design and collaboration.

• Capability to create reusable Canva templates for clients and social media teams.

• Solid understanding of design requirements for websites, social media, and digital advertising campaigns.

• Knowledge of print production standards and file preparation.

• Ability to propose various creative directions and articulate design decisions clearly.

• Capacity to work across diverse industries and brand environments.

• Exceptional ability to manage multiple clients and projects simultaneously while adhering to deadlines.

• Creative, meticulous, self-sufficient, detail-oriented, and comfortable collaborating with other experts.

• A strong portfolio demonstrating branding, visual identity, digital, and print projects is essential.

🏝️ Benefits

• 100% Remote work.

• Compensation based on fixed-price projects or day-rate assignments, depending on the project.

• Immediate start date available.