Ecommerce Data Analyst – DTC E-commerce

This is a fully remote position, open to applicants in Argentina.

📋 Description

• Take ownership of and manage a daily contribution margin dashboard that integrates net sales, advertising expenses, landed COGS, 3PL shipping fees, and creative/media partner costs.

• Assess break-even ROAS for each product and expense framework, considering both percentage-of-spend and flat-fee arrangements.

• Evaluate creative initiatives, offers, and A/B tests, converting findings into profit-driven recommendations.

• Analyze channel attribution and incrementality across platforms such as Meta Ads, Google Ads, Klaviyo, Shopify, and Triple Whale.

• Determine if channels and campaigns yield incremental profits beyond the ROAS reported by the platforms.

• Deliver daily and weekly performance updates to the CEO and leadership team.

• Simplify complex financial and marketing data into clear, actionable insights for non-technical audiences.

• Collaborate cross-functionally with the CFO, VP of Operations, and CMO to furnish decision-making data.

• Sustain and enhance the company's AI-assisted daily performance dashboard continuously.

• Actively seek out opportunities to boost contribution margins, minimize wasteful spending, and enhance profitability.

⛳️ Requirements

• Demonstrated experience in financial and business analysis and reporting for an 8-figure+ DTC or e-commerce enterprise.

• Strong practical knowledge of Shopify and QuickBooks Online (QBO).

• Experience in evaluating performance metrics across Meta Ads, Google Ads, and Klaviyo.

• Solid understanding of e-commerce attribution, media purchasing, ROAS, contribution margin, CAC, and overall profitability.

• Familiarity with Triple Whale or similar e-commerce attribution and analytics platforms.

• Proficient in data analysis and dashboard creation, including the ability to utilize AI tools for developing, maintaining, and enhancing data systems.

• Capable of managing data from various platforms and reconciling discrepancies between different sources.

• Exceptional analytical and problem-solving abilities with meticulous attention to detail.

• Proficient in explaining numbers, methodologies, assumptions, and data sources to leadership clearly.

• Highly self-motivated and proactive, with a strong emphasis on identifying ways to enhance business profitability.

🏝️ Benefits

• Remote working opportunity for a US-based company.

• Competitive salary.