Director – Virtual Engagement

This is a fully remote position, open to applicants in United States.

📋 Description

• Report directly to the Senior Director of US Field Excellence.

• Develop a new virtual engagement capability that encompasses open and remote territories while extending reach to key healthcare professionals (HCPs).

• Lead the virtual engagement team and work in collaboration with field sales leadership, field sales personnel, marketing, and field sales excellence.

• Create the virtual engagement model, which includes the staffing approach, coverage guidelines, and triggers for addressing vacant territories.

• Provide recommendations on vendor versus employee staffing, along with building a compelling business case.

• Establish the team for launch through hiring or vendor selection, onboarding, and certification in conjunction with Training & Effectiveness.

• Cover vacant territories and transition accounts back once a territory manager is appointed.

• Engage priority HCPs in remote and low-access regions via phone, video, and approved digital channels.

• Set up account ownership and hand-off protocols with National Sales Directors (NSDs) and Regional Sales Directors (RSDs).

• Coordinate virtual outreach efforts with Marketing's omnichannel initiatives.

• Utilize approved content and channels while staying within Compliance, Legal, and Medical guidelines.

• Document virtual interactions in the Customer Relationship Management (CRM) system with Field Operations.

• Report on reach, frequency, hand-offs, and business outcomes.

• Oversee the vendor contract and budget, or lead and mentor the employee team.

• Continuously refine the model as the field expands, shifting coverage to areas with the highest impact.

⛳️ Requirements

• A Bachelor's degree is mandatory.

• A minimum of 8 years of experience in the pharma/biotech industry.

• At least 3 years of experience leading virtual, inside sales, or omnichannel engagement teams.

• Proven experience in building or managing a virtual sales team, either in-house or through a vendor partner.

• Field experience as a sales representative or first-line sales leader is preferred.

• Familiarity with approved-content regulations and compliance standards for remote HCP engagement.

• Experience in managing vendors, contracts, and budgets.

• Exceptional interpersonal and communication skills, with a proven ability to build trust with field sales leaders.

• A builder mindset: ability to navigate ambiguity, create structure, and develop scalable processes in a fast-paced, high-growth environment.

• Experience in cardiovascular, renal, or primary care is preferred.

• Willingness and ability to travel up to 15%, with frequent trips outside the local area and overnight stays.

🏝️ Benefits

• Medical insurance.

• Dental insurance.

• Vision insurance.

• Paid time off.

• 401(k).

• Participation in Mineralys incentive plans based on personal and company performance achievements.