Director – Promotions and Loyalty Strategy

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee the delivery of consulting engagements in collaboration with cross-functional teams, covering discovery, strategy, program design, user experience, business case development, and road-mapping.

• Leverage expertise in loyalty marketing, retention marketing, customer engagement, customer experience, customer strategy, and CRM to enhance client value.

• Establish strategies that foster customer-lifecycle engagement and create lasting emotional connections between consumers and brands.

• Utilize data and analytics to identify program opportunities, develop the business case, and define success metrics.

• Foster internal collaborations across creative, technology, data insights, and account management teams.

• Cultivate client relationships and influence key decision-makers within client organizations.

• Develop and maintain expertise in the loyalty domain, encompassing trends, best practices, and thought leadership.

⛳️ Requirements

• Minimum of 7 years of experience in a strategic position at a management consulting firm, a strategic marketing agency, or in marketing strategy/customer strategy leadership within a Fortune 500 company.

• Proven experience and expertise in a mix of loyalty marketing, retention strategy, customer experience management, customer engagement, customer strategy, and CRM.

• Strategic thinker who can derive and synthesize insights to deliver comprehensive analyses and actionable recommendations for impactful client-facing outputs.

• Skilled in merging creativity with critical analysis to present recommendations effectively to marketing leaders.

• Proficient in PowerPoint to create engaging presentations with a strong narrative, coupled with effective communication skills to captivate senior clients.

• Analytical mindset with a robust quantitative skill set to formulate data-driven recommendations, support the financial business case, and assess program performance.

• Highly collaborative with strong leadership capabilities.

• Demonstrated growth mindset; enthusiastic and quick to learn, skilled at tackling new challenges, and dedicated to fostering continuous improvement.

• Diligent, disciplined, and accountable; comfortable working at a high level in a dynamic, sometimes ambiguous, deadline-driven environment.

🏝️ Benefits

• Medical, vision, and dental insurance.

• Life insurance.

• Short-term and long-term disability insurance.

• 401k.

• Flexible paid time off.

• At least 15 paid holidays each year.

• Paid sick and safe leave.

• Paid parental leave.