Director, Platform Growth – Development

This is a fully remote position, open to applicants in United States.

📋 Description

• Implement comprehensive marketing strategies for leading streaming platforms.

• Oversee daily initiatives aimed at enhancing traffic performance, conversion rates, and sales objectives.

• Monitor performance metrics, contribute to growth projections, and facilitate cross-departmental planning with product, business development, and advertising teams.

• Develop and sustain multi-threaded relationships with OEM partners such as Amazon, Roku, Google, Apple, and others.

• Act as the primary marketing liaison and assist in business reviews, negotiations, and strategic planning efforts.

• Aid in negotiations for distribution agreements, revenue-sharing models, co-marketing investments, and platform merchandising opportunities.

• Collaborate with business development, product marketing, and finance to create scalable deals.

• Define and monitor KPIs and operational rhythms related to acquisition, engagement, retention, and monetization.

• Recognize and act on opportunities to drive growth and enhance ROI across various channels.

• Lead cross-functional initiatives, prioritize tasks, and establish scalable processes and best practices.

⛳️ Requirements

• 5–7 years of relevant experience in strategic partnerships, channel sales, or platform business development within OTT, CTV, digital media, or similar sectors.

• Proven success in managing and expanding relationships with Tier 1 streaming OEM platforms, including Amazon Fire TV, Roku, Google/Android TV, and Apple TV.

• Demonstrated experience in negotiating and finalizing complex, high-value commercial agreements that yield measurable revenue impact.

• Extensive knowledge of AVOD, FAST, SVOD, and CTV advertising ecosystems.

• Strong financial and analytical capabilities, including developing business cases, forecasts, and joint business plans (JBPs).

• Technical proficiency in OTT ecosystems, encompassing app distribution, platform certification, APIs/SDKs, and advertising technology such as SSAI, programmatic, and measurement.

• Outstanding executive presence and the ability to influence senior stakeholders both internally and externally.

• Experience in leading and scaling high-performing teams within a matrixed, cross-functional environment.

• Bachelor’s degree is required.

• A background check may be necessary due to regular access to DIRECTV and DIRECTV customer proprietary data.

• Willingness to travel approximately 25% as required.

🏝️ Benefits

• Competitive compensation aligned with market standards.

• Base salary determined by work location, job-related skills, experience, and applicable education or training.

• Bonus and benefits included in the overall compensation package.

• Flexible remote work arrangement.

• Travel as needed (approximately 25%).