Director of Brand – Creative

This is a fully remote position, open to applicants in United States.

📋 Description

• Establish and oversee a cohesive Brand & Creative function, outlining its purpose, operational model, and standards.

• Take charge of brand and creative strategy to enhance pipeline, demand, brand visibility, and reputation.

• Guide, mentor, and cultivate a diverse team across content, social/brand, and design disciplines.

• Manage the editorial calendar and direct creative initiatives throughout the sales funnel.

• Develop creative concepts aimed at demand generation experimentation.

• Set and uphold brand standards, voice, and tone across various channels.

• Collaborate with Demand Generation and Product Marketing to fill content gaps for target accounts.

• Establish metrics to measure the impact of brand and creative efforts and transparently report outcomes.

• Represent the Brand & Creative team in marketing leadership discussions.

• Influence the overall go-to-market strategy for the company.

⛳️ Requirements

• Over 8 years of experience in brand, design, or creative leadership.

• More than 3 years of experience in building and managing creative teams.

• Ideally possess experience within B2B SaaS or an agency setting.

• Strong portfolio showcasing system-level brand initiatives and high-quality execution across web, content, social, and campaigns.

• Proven track record of brand and creative work positively influencing pipeline, demand, and awareness metrics.

• Capability to convert business objectives into creative briefs, concepts, and quantifiable results.

• Experience in leading multidisciplinary teams in design, content, and social while acting as a player-coach.

• Proven experience in developing and scaling brand systems and creative workflows.

• Exceptional written, visual, and verbal communication skills.

• Analytical mindset with the ability to assess and report on brand and creative effectiveness.

• Comfortable collaborating across demand generation, product marketing, and corporate communications.

• Proficient in macOS.

• Able to work remotely using tools such as Slack, Google Workspace, Zoom Webinar, and Asana.

• Must have authorization to work from the home location.

• Visa sponsorship is not available.

🏝️ Benefits

• Fully remote work arrangement.

• Ability to work from nearly any country, subject to local restrictions.

• An inclusive workplace culture.

• Visa sponsorship is not provided.