Director, Brand Design

This is a fully remote position, open to applicants in India.

📋 Description

• Oversee the team's operations.

• Establish the vision for brand design at Parallel and elevate our brand practice to new heights of creative excellence.

• Mentor and guide brand designers at all levels throughout the entire process from insight to identity to expression.

• Collaborate strategically with clients, assisting founders and executives in shaping, evolving, and scaling their brands for a digital-first landscape.

• Develop and enhance brand systems that seamlessly integrate into product experiences, marketing, and motion design.

• Ensure that every engagement, whether ours or that of a client, embodies clarity, consistency, and purpose.

• Lead the creative process for significant brand initiatives, establishing the tone for identity systems, storytelling frameworks, and brand guidelines.

• Collaborate closely with product design leadership to ensure that brand and product present a unified experience.

• Facilitate cross-disciplinary critiques, enhancing the team's proficiency in storytelling, systems thinking, and craftsmanship.

• Challenge creative limits through motion, 3D, and interaction to craft brand experiences that feel dynamic.

• Work alongside design leadership to secure new projects by proposing bold, brand-centered strategies.

• Maintain Parallel's own brand at the highest standards of craftsmanship and coherence across all our outputs.

• Foster a team culture grounded in openness, mentorship, and curiosity, where designers can develop and flourish.

• Integrate brand, product, and marketing to ensure a cohesive end-to-end experience.

⛳️ Requirements

• A minimum of 8 years in brand design, creative direction, or design leadership, preferably in a digital-first setting.

• Demonstrated capability to lead multidisciplinary teams and manage large-scale brand projects from strategy to execution.

• A portfolio that showcases expertise in visual identity, brand systems, and storytelling across various digital platforms.

• Experience in presenting to executive stakeholders and translating creative ideas into strategic results.

• Proficiency in contemporary design tools (Figma, Illustrator, After Effects) and a strong understanding of how brands extend through motion, interaction, and content.

• Familiarity with emerging tools, including regular use of AI in your design practice.

• Exceptional facilitation and communication skills, with the ability to lead workshops and strategic sessions confidently and empathetically.

• In-depth knowledge of design trends and the evolving significance of brand in the digital ecosystem.

• A genuine passion for mentoring and developing design culture.

🏝️ Benefits

• Competitive salary

• Options for remote work