Digital Marketing Specialist

This is a fully remote position, open to applicants in Florida, +4 more states.

📋 Description

• Develop and enhance lead-generation campaigns across Google, Meta, and ChatGPT Ads.

• Optimize cost per lead, conversion rate, and lead quality on all platforms.

• Design and refine ad creatives utilizing AI tools and Canva.

• Diagnose and resolve campaign, tracking, and account-related issues.

• Experiment with new strategies and transform successful ones into templates for widespread application across numerous accounts.

• Leverage Claude, Replit, and other AI tools to create tools and automations that boost team productivity.

• Collaborate with onboarding and service teams to ensure seamless progression of client campaigns.

• Manage campaigns from start to finish, including high-volume creative production at a rapid pace.

⛳️ Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related discipline.

• Over 2 years of experience in paid digital advertising, campaign execution, or digital marketing support.

• Proven experience in building, launching, and optimizing lead-generation paid ad campaigns.

• Practical knowledge of Meta Ads and Google Ads.

• Expertise in using templated design tools like Canva for creating ad creatives.

• Familiarity with AI tools for creative production, such as Claude, ChatGPT, Midjourney, or similar.

• Capability to manage a high volume of campaign tasks through structured workflows and templates.

• Submission of a portfolio showcasing digital ad work samples upon application.

• Strong proficiency in Google Ads, including keywords, negatives, bidding, and conversion tracking.

• Demonstrated experience in building and optimizing lead-generation campaigns within Meta Ads Manager.

• Quick ability to create compelling ad creatives using AI tools or Canva.

• Capacity to operate at production speed in a structured, high-volume environment while maintaining accuracy.

• Hands-on experience in developing apps, automations, or workflow tools with Claude, Replit, or similar tools is highly preferred.

• Experience in real estate advertising is strongly preferred.

• Familiarity with building or optimizing ChatGPT Ads or other emerging advertising platforms is highly preferred.

🏝️ Benefits

• Highly competitive compensation package based on experience.

• Medical insurance.

• Dental insurance.

• Vision insurance.

• 401(k) company match.

• Necessary equipment for remote work provided by the company.