Digital Experience Marketing Manager

This is a fully remote position, open to applicants in New Zealand, +1 more country.

📋 Description

• Bring the Ergomed brand to life across LinkedIn, business presentations, and brand websites.

• Transform intricate ideas and brand messaging into engaging content, copy, design, and narratives.

• Utilize AI tools to enhance productivity, improve output quality, and automate workflows, while ensuring appropriate human oversight.

• Increase brand visibility and engagement on LinkedIn through both organic content and paid advertising campaigns.

• Develop channel-specific LinkedIn posts, graphics, carousels, and short-form videos.

• Strategically plan and manage the LinkedIn posting schedule, set up and optimize paid campaigns, and modify content based on engagement metrics.

• Design and revise sales decks, pitch presentations, client presentations, and capability showcases.

• Create infographics, data visualization slides, diagrams, and timelines.

• Develop and sustain reusable PowerPoint templates and slide libraries.

• Conduct quality checks on high-visibility decks prior to delivery to clients or executives.

• Build and edit pages and content in WordPress or a content management system (CMS).

• Implement UX, SEO, and AIO best practices to enhance website discoverability, engagement, and conversion rates.

• Improve page structure, navigation, calls to action, readability, and visual consistency.

• Collaborate with developers, designers, and content contributors to launch and refine web pages.

• Monitor performance across LinkedIn, websites, and presentation systems, providing actionable recommendations.

• Analyze competitor websites and their LinkedIn presence.

• Coordinate efforts with Brand Managers, the Thought Leadership Marketer, and other Marketing Specialists.

• Provide briefs to freelancers or agencies as necessary.

• Maintain content calendars, publication schedules, project trackers, and departmental operational tools.

• Organize Marketing SharePoint and Teams folders.

• Manage reporting for the company credit card statement.

• Aggregate content for internal presentations.

⛳️ Requirements

• Proven post-university experience in digital marketing, social media, content or communications design, or a related B2B sector.

• Proven track record in growing a brand on LinkedIn using both organic and paid strategies.

• Proficient in PowerPoint, including skills in master slides, layouts, charts, and controlled animation usage.

• Strong understanding of design principles: typography, layout, hierarchy, whitespace, and color theory.

• Practical experience in building and editing pages in WordPress or a comparable CMS.

• Familiarity with UX, SEO, and AIO concepts for websites.

• Ability to distill complex ideas into clear, audience-friendly visuals and text.

• Capability to plan, produce, and edit short-form videos for professional social media channels.

• Excellent writing, editing skills, and meticulous attention to detail.

• Bachelor’s degree in marketing, communications, design, digital media, or a related field, or equivalent hands-on experience.

• Proficient in English.

• Desirable: experience in B2B professional services, consulting, or another expertise-driven business.

• Desirable: familiarity with Adobe Creative Suite, Figma, or Canva.

• Desirable: experience with analytics tools like GA4 and LinkedIn Analytics, as well as SEO tools such as SEMrush and Ahrefs.

🏝️ Benefits

• Remote work option.

• Collaborative and passionate team environment.

• Opportunities for growth and meaningful contribution.

• Diverse and inclusive workplace where every voice is valued.