Digital Analytics Specialist

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Create, execute, and provide modern digital measurement and data solutions for clients.

• Establish and oversee digital analytics platforms, event tracking systems, customer data platforms, and data pipelines.

• Drive marketing measurement and advanced analytics projects.

• Work collaboratively with marketing teams, engineers, and data stakeholders.

• Guarantee reliable, scalable, and precise data collection across web and mobile platforms.

• Convert business and marketing requirements into scalable tracking and measurement frameworks.

• Develop comprehensive analytics solutions along with technical documentation.

• Clearly convey technical measurement concepts to both technical teams and marketing stakeholders.

• Adjust working methods to meet the needs of the team and clients.

• Resolve intricate technical tracking challenges.

⛳️ Requirements

• Extensive experience with Google Analytics (GA4) and Google Tag Manager (GTM).

• Proven expertise in designing and implementing data layers and event tracking systems.

• Exceptional verbal and written communication skills in English.

• Must reside in the Philippines.

• Comfortable working as a freelancer or contractor.

• Proficient in English and at ease in an English-speaking work environment.

• Experience in integrating analytics and marketing data into data warehouses and BI tools (preferred).

• Knowledge of building analytics data pipelines and transformations using dbt or similar frameworks (preferred).

• Familiarity with identity stitching and user identity frameworks across web, mobile, and backend systems (preferred).

• Background in the Digital Commerce sector, including tracking shopping carts, checkout processes, and conversion funnels (preferred).

• Experience with cloud platforms like Google Cloud Platform or AWS (preferred).

• Experience with Mobile Measurement Platforms such as AppsFlyer, Adjust, Branch, Kochava, or Singular (preferred).

🏝️ Benefits

• Freelance/contractor work arrangement.

• Hourly compensation in USD (candidate-confirmed; amount not specified).