Customer Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Design and implement insight-driven programs and activations that align with brand and customer strategies.

• Foster consumer engagement and achieve high return on investment (ROI).

• Identify and utilize custom promotional materials to engage consumers and shoppers effectively.

• Assess effectiveness through analysis of sales data and customer feedback.

• Collaborate with Business Intelligence to equip chain sales teams and distributor sales teams with essential tools and resources.

• Create tailored sales materials and presentations in a customer-facing role.

• Act as the subject matter expert for Palm Bay brands and marketing initiatives.

• Provide internal consultation on national innovation and specialty account items for successful launches and executions.

• Support planning and logistics for wine tastings, events, and activations.

• Serve as a liaison between the brand and PBI chain sales teams to ensure a seamless flow of information.

• Evaluate and measure programming initiatives to guide optimization and enhance spending efficiency.

• Collaborate with National Accounts On Premise Sales Directors and Strategic Accounts Off Premise Sales Directors on customer engagement, growth, programs, and sales materials.

⛳️ Requirements

• A Bachelor’s Degree is required.

• Over 5 years of experience in sales or commercial marketing.

• Experience in the Beverage Alcohol sector, with a solid understanding of both on- and off-premise channels and their distinct dynamics.

• Proven ability to build strong cross-functional relationships while effectively navigating and resolving interdepartmental challenges.

• Proficient in syndicated data analysis.

• Capable of managing multiple priorities and projects in a fast-paced environment.

• Enjoys collaborative work but is comfortable operating in uncertain situations.

• Creative and strategic thinker with the ability to convert data into actionable insights.

• Skilled in delivering presentations.

• Self-motivated with a strong sense of urgency.

• Willingness to travel up to 25% of the time.

🏝️ Benefits

• Medical insurance.

• Dental insurance.

• Vision insurance.

• Life insurance.

• 401(K).

• Paid vacation.

• Personal time off.

• 11 paid company holidays.

• Competitive compensation package.