CTV Sales Manager

This is a fully remote position, open to applicants in Colombia.

📋 Description

• Lead the commercial strategy and accelerate sales of the Connected TV inventory, focusing on ViX and PowerTV.

• Identify key brands, media agencies, and advertisers in Colombia.

• Qualify opportunities, manage high-level meetings, and maintain an active sales pipeline.

• Design tailored commercial proposals aimed at business impact and ROI.

• Lead negotiations on rates, purchasing models, and volumes.

• Formalize sustainable commercial agreements and support the entire sales cycle until campaign launch.

• Monitor CTV trends, emerging AdTech technologies, and competition in Colombia and LATAM.

• Generate market insights to enhance value propositions and commercial positioning.

• Identify new inventory opportunities or regional partnerships.

• Collaborate with Ad Operations, Product, and Marketing to ensure execution and delivery of campaigns.

• Act as the point of contact between clients and internal teams.

• Monitor active accounts and prepare sales projections, performance analyses, and executive reports for the commercial direction.

⛳️ Requirements

• Degree in Marketing, Advertising, Business Administration, Communication, Systems Engineering, or related fields.

• Specialization in digital media or B2B sales is desirable.

• Proven experience in business development, digital media commercialization, or AdTech solution sales.

• Active network of contacts or direct experience with media agencies and direct advertisers in Colombia.

• Previous commercial experience in digital video or Connected TV is desirable.

• In-depth knowledge of DSPs: DV360, The Trade Desk, and Amazon DSP.

• Familiarity with SSPs: Magnite, Xandr, and PubMatic.

• Knowledge of ad servers, especially Google Ad Manager.

• Familiarity with Smart TVs, Roku, Apple TV, VAST, and VMAP.

• Knowledge of PMP models, Programmatic Guaranteed, and Direct Sales.

• Proficiency in VCR, Brand Lift, Reach & Frequency, and cross-channel attribution.

• Experience with Salesforce or similar CRMs.

• Advanced skills in Excel/Google Sheets, Tableau, and Looker Studio.

• Goal-oriented with a focus on meeting sales quotas and account growth.

• Ability to structure data-driven proposals and translate technical requirements into commercial opportunities.

• Strong negotiation skills and consultative communication abilities.

• Independent, proactive, and capable of managing the market without continuous supervision.

🏝️ Benefits

• Work at the forefront of the CTV and programmatic ecosystem in LATAM.

• Access to the most relevant platforms and partners in the industry.

• Corporate culture based on accountability, productivity, continuous improvement, and innovation.

• An international team with diversity, support, and unity in growth.

• Competitive compensation with real opportunities for professional growth.

• Transparent attraction, selection, and evaluation process aligned with equal opportunity principles.