Copywriter, Content Strategist

This is a fully remote position, open to applicants in Latin America.

📋 Description

• Collaborate with account strategists and clients to develop a monthly email marketing strategy for designated accounts.

• Take ownership of copy and content strategy outputs, including the planning of a content calendar at the beginning of each month.

• Create campaigns along with automated emails and SMS messages.

• Draft landing page and advertisement copy to enhance acquisition initiatives.

• Analyze performance metrics and platform insights to refine messaging strategies and suggest future actions.

• Maintain a balance between speed and quality in a dynamic environment characterized by tight deadlines, changing priorities, client communication delays, and last-minute adjustments.

• Prioritize and oversee daily tasks across assigned accounts.

• Exercise independent judgment in planning copy deliverables, shaping messaging strategies, and formulating recommendations.

• Challenge project briefs to enhance clarity, brand consistency, and overall performance.

• Persuade strategists, designers, and clients through clear copy and content suggestions.

• Work collaboratively with account managers, designers, strategists, and other key account stakeholders.

• Review content for grammar, spelling, punctuation, and compliance with client branding guidelines.

• Organize creative files and maintain content calendars.

• Investigate industry trends, testing methodologies, and ideas for improving campaign performance.

• Partner with the copy team to further departmental objectives and share insights.

• Engage in client onboarding processes.

• Maintain current copywriting and marketing certifications.

⛳️ Requirements

• Minimum of 3 years of copywriting experience in eCommerce, digital marketing, or a related sector.

• A strong portfolio that highlights email, SMS, landing pages, paid advertisements, and additional marketing materials.

• Proven experience in writing both acquisition and retention marketing copy.

• Excellent editing abilities with a keen eye for detail.

• Advanced proficiency in utilizing AI tools such as ChatGPT, Claude, Gemini, or similar platforms.

• Capability to write effective prompts, critically assess AI-generated content, and refine outputs to align with brand voice, performance, and quality benchmarks.

• Ability to maintain quality while managing multiple tasks efficiently.

• Exceptional communication, collaboration, and organizational skills.

• Strong understanding of customer psychology and direct-response marketing principles.

• Prior experience in eCommerce is essential.

• Availability to work standard business hours, 9:00 AM–5:00 PM, in ET, CT, MT, or PT time zones.

• Maintain relevant copywriting and marketing certifications.

🏝️ Benefits

• Fully remote work arrangement.

• Equal opportunity employment.

• Reasonable accommodation for individuals with disabilities.