Content Strategist

This is a fully remote position, open to applicants in California, +2 more states.

📋 Description

• Establish the content strategy, key themes, and priorities for each content stream aligned with business objectives.

• Develop audience segmentation for every content stream.

• Manage measurement frameworks and reporting for SEO/traffic, developer adoption/engagement, sales assistance, pipeline impact, and funnel metrics.

• Convert strategy into briefs for the Managing Editor and Content Editor/Staff Writer.

• Report on content performance and ROI to the Head of Editorial Content, cross-functional stakeholders, and leadership teams.

• Lead the development and planning of the content calendar.

• Identify new content opportunities and platforms.

• Partner with Growth Marketing on messaging strategies.

⛳️ Requirements

• Over 5 years of experience in content strategy, content marketing, or a closely related field.

• Proficiency with SEO, analytics tools, and attribution modeling.

• Proven ability to link content output to business results rather than merely vanity metrics.

• Experience in B2B or technical industries is highly beneficial due to the developer content aspect.

• Must have authorization to work in the country of current residence.

• Must not require sponsorship now or in the future to work in the country of current residence.

🏝️ Benefits

• Weekly lunch allowance of $75/£75 or the equivalent in local currency.

• Comprehensive health and dental coverage.

• Dedicated mental health budget.

• RRSP matching, 401K, and Pension Scheme.

• 100% parental leave top-up for up to 6 months for either parent.

• Annual enrichment benefits for arts and culture, fitness/wellness, quality time, and workspace enhancement.

• Education and learning stipend for conferences, courses, and coaching.

• 6 weeks of paid vacation (30 working days).

• Travel budget for visiting other offices if working remotely.

• Annual company retreat.

• Daily lunch program, snacks, and community/social activities for office-based staff.

• Co-working benefit for employees not located near an office.

• $500 stipend for home office setup.