Content & SEO Operations Specialist

This is a fully remote position, open to applicants in Spain, +1 more state.

📋 Description

• Take charge of the internal linking framework for the website and blog.

• Implement and sustain a hub-and-spoke cluster model across key topic areas.

• Oversee 301 redirects, canonical tags, and URL strategy.

• Ensure accurate schema markup and accessibility for LLM crawlers.

• Monitor and address technical SEO challenges, including broken links, 404 errors, mixed content, hreflang issues, and crawl errors.

• Conduct continuous technical audits using Screaming Frog, Ahrefs, and Google Search Console.

• Collaborate with development and HubSpot teams to implement and confirm fixes.

• Develop and execute backlink strategies through PMS partners and industry publications.

• Manage outreach efforts for comparison and alternative pages.

• Monitor referring domains and disavow harmful backlinks.

• Create keyword-optimized content briefs utilizing Clearscope and AirOps.

• Oversee the content calendar and prioritization process.

• Review and publish content adhering to on-page requirements.

• Supervise content refresh cycles.

• Enhance the AirOps content production workflow and suggest scaling opportunities.

• Maintain keyword maps using Ahrefs.

• Track competitor activities and perform quarterly content gap analyses.

• Identify long-tail, adjacent, and emerging search opportunities.

• Manage Ahrefs rank tracking for Share of Voice reporting.

• Take ownership of GA4 conversion goal setup and maintenance.

• Work directly with the Director of Demand Generation and collaborate with content team members and copywriters.

⛳️ Requirements

• Minimum of 2 years of experience in SEO, content operations, or a combined digital marketing role.

• Hands-on experience with Ahrefs, SEMrush, or similar tools (mandatory).

• Proficient in using HubSpot CMS for publishing, blog management, and custom modules.

• Ability to analyze data and make independent prioritization decisions.

• Experience with Screaming Frog, Sitebulb, or similar crawling tools (nice to have).

• Familiarity with Clearscope, Surfer SEO, or Frase (nice to have).

• Knowledge of AirOps or comparable AI content workflow tools (nice to have).

• Systems-oriented mindset focused on sustainable growth.

• Comfortable managing a channel with revenue objectives.

• Capable of clearly communicating data to non-technical stakeholders.

• Proactive in verifying work before publication.

🏝️ Benefits

• Remote-first work environment.

• Commitment to equal opportunity and inclusivity in the workplace.

• Accommodation in the application process available upon request.