Associate Director, Paid Advertising – Fashion

This is a fully remote position, open to applicants in United States.

📋 Description

• Lead a team of paid advertising professionals within a pod structure.

• Oversee team capacity, morale, and efficiency.

• Provide coaching, mentoring, role-playing, feedback, and development opportunities for team members.

• Foster a positive team environment and culture.

• Ensure the delivery of high-quality work for clients.

• Develop and implement strategies to enhance pod dynamics and team collaboration.

• Guarantee quality assurance processes are in place to avoid revenue-impacting mistakes.

• Advance team members’ marketing skills and strategic capabilities.

• Manage an account portfolio and track performance, sentiment, and relationships to retain and expand client base.

• Conduct monthly performance evaluations for each pod member.

• Maintain a 98% adherence rate to planned spending and budget precision.

• Serve as a Senior Lead or Account Director for a portfolio of clients.

• Implement client workflows and ensure timely project completion.

• Provide proactive strategic recommendations across designated channels.

• Maintain client testing schedules and manage experimentation projects.

• Identify performance risks early and differentiate between normal variations and actual account risks.

• Exhibit expertise in the Power Circuit and nova ecosystem, contributing to operational excellence.

• Ensure the team implements identified strategies effectively.

• Utilize AI technologies to enhance workflows, insights, and performance outcomes.

• Act as a point of escalation for strategy and account performance concerns.

• Meet KPIs including $25K client book revenue per employee, 90% bi-annual client retention, and 95% team retention.

⛳️ Requirements

• Over 5 years of experience in digital marketing.

• More than 3 years of experience in an agency environment.

• At least 4 years of direct experience in Search Engine Marketing.

• Expertise in campaign development and optimization, including bid strategies, keyword analysis, and ad copy creation for large, enterprise-level accounts.

• Extensive campaign management experience in 3 or more of the following: Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, Bing Ads.

• Minimum 4 years of hands-on experience with Meta ads for direct response campaigns.

• Experience in Lead Generation and B2B marketing.

• Over 3 years of experience in a management role.

• Proficient in Google/Microsoft Office Suite(s).

• Proficient in Google Analytics.

• In-depth knowledge of funnel marketing and the role of paid advertising within the marketing funnel.

• Ability to derive meaningful insights from marketing data and articulate the narrative beyond the numbers.

• Strong written and verbal communication abilities.

• Excellent organizational and project management skills.

• Self-motivated with a strong aspiration for success.

• Exceptional interpersonal skills.

• Confidence in client-facing presentations and communications.

• Strong work ethic and capability to learn quickly and independently.

• Interest in establishing a long-term relationship with a growing organization.

🏝️ Benefits

• Equal Opportunity Employer.

• People-centric culture that emphasizes diversity, inclusion, and belonging.

• Access to AI-enabled tools and proprietary technologies (Omega and Iris) to enhance work efficiency.