Analytics Consultant

This is a fully remote position, open to applicants in Texas.

📋 Description

• Conduct analysis of both quantitative and qualitative data utilizing software and manual manipulation techniques.

• Interpret and present findings to staff and stakeholders through graphs, charts, or visualization mapping.

• Extract and transform data from various internal and external sources to create actionable reports and presentations.

• Ensure data is visually appealing and easy for end-users to navigate and understand.

• Aggregate data from multiple sources to create streamlined data pipelines and integrate information from different systems.

• Develop and sustain Customer Journey Analytics data views, segments, calculated metrics, and Workspace projects.

• Identify essential metrics and create executive-facing dashboards to monitor business progress and priority initiatives.

• Pinpoint business levers, establish cause-and-effect relationships, conduct analyses, and communicate results to stakeholders.

• Take ownership of deliverable quality from start to finish by validating data, performing sanity checks, and ensuring quality assurance of outputs prior to client delivery.

• Remain updated on industry trends and emerging analytics technologies.

• Identify opportunities for enhancing Merkle's analytical tools, techniques, and processes.

• Prepare interim and final deliverables for reuse by other Merkle teams, including providing rationale and metadata.

⛳️ Requirements

• Must be a US citizen.

• Must be ready to pass a US Government background check, including physical fingerprinting at a US Passport office.

• Bachelor's degree (B.S. or B.A.) or equivalent experience in statistics, analytics, economics, or a related quantitative field.

• Hands-on experience with BI and digital analytics tools, such as Tableau and Power BI.

• Over 2 years of experience in quantitative analysis, preferably in a marketing or agency setting.

• Adobe Certified Professional – Adobe Customer Journey Analytics Business Practitioner (exam AD0-E608) or higher, and/or at least 1 year of hands-on experience with Adobe CJA.

• Proficient in advanced Excel skills.

• Strong PowerPoint skills; capable of transforming clean analysis into a client-ready presentation.

• Ability to derive data-backed insights and recommendations beyond simple observations.

• Capable of reaching a defensible conclusion independently, without relying on AI for analytical thinking.

• Ability to contribute to innovation, process enhancement, and standardization.

• Ability to deliver high-quality analytical solutions within deadlines.

• Capability to maintain a project plan, manage daily tasks, and meet project deadlines.

• Ability to work collaboratively across teams to ensure client satisfaction.

• Strong presentation skills in front of both small and large audiences, whether on camera or occasionally in person.

• Comfortable utilizing AI tools and adapting to new technology.

• Familiarity with debugging web pages to identify data passed into web analytics tools.

• Preferred: 2+ years of experience using Adobe Analytics to create Workspace projects, segments, and calculated metrics.

• Preferred: Experience with Adobe Experience Platform data collection or schema design.

• Preferred: Experience in an agency or consulting role working with multiple concurrent clients.

🏝️ Benefits

• Medical, vision, and dental insurance.

• Life insurance.

• Short-term and long-term disability insurance.

• 401k.

• Flexible paid time off.

• At least 15 paid holidays each year.

• Paid sick and safe leave.

• Paid parental leave.

• Reasonable accommodations for individuals with disabilities and disabled veterans.