AI Web & Content Growth Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop, manage, and operate a comprehensive AI-driven content pipeline from start to finish utilizing platforms like AirOps.

• Set up workflows, create prompts, and resolve automation issues to generate on-brand content at scale.

• Oversee HubSpot CMS while maintaining landing pages, templates, modules, and associated workflows.

• Enhance on-page optimization by converting metadata and structured data needs into automation rules and templates.

• Lead or engage in platform migrations, which include conducting content audits, URL mapping, redirect strategies, and post-launch quality assurance.

• Manage relationships with vendors, including AI content platforms and relevant technical web services.

• Review, edit, and approve drafts generated by AI for factual accuracy, brand alignment, and compliance issues.

• Oversee medical and legal review processes, directing content to reviewers, tracking approvals, and confirming final sign-offs.

• Execute daily site quality control, oversee automated publishing, conduct content audits, and ensure governance.

• Analyze traffic, engagement, and conversion metrics using Google Analytics 4 and Google Search Console.

• Monitor AI-generated assets throughout review processes via Jira, Asana, or ClickUp.

• Incorporate expert feedback into templates and prompts to enhance automation.

• Maintain content roadmaps and adhere to version control standards.

• Coordinate cross-departmental priorities among product, engineering, creative, medical, legal teams, vendors, and internal reviewers.

⛳️ Requirements

• 5 to 8 years of experience in web content management, digital publishing, or content operations for large-scale websites.

• Direct experience with AI content creation and automation platforms (such as AirOps or similar).

• Proficiency in configuring workflows, developing prompts, and refining them.

• Practical experience with HubSpot CMS.

• Familiarity with CMS platforms like WordPress, Webflow, and Contentful.

• Knowledge of project management software.

• Basic understanding of HTML/CSS.

• Demonstrated knowledge of SEO principles.

• Strong communication and coordination skills with vendors.

• Experience working in a structured, process-oriented environment with content governance, documentation, and approval workflows.

• Keen attention to detail and technical skills to troubleshoot prompts.

• Experience in prompt engineering for large-scale content generation is a plus.

• Experience with platform migrations is an added advantage.

• Background in the healthcare industry and familiarity with FDA, FTC, and HIPAA considerations is beneficial.

• Experience with A/B testing and conversion rate optimization tools like Optimizely or VWO is a plus.

• Familiarity with reporting tools such as Mixpanel, Tableau, or HubSpot is a bonus.

• Knowledge of agentic coding tools like Claude Code or Codex and MCP or CLI management is advantageous.

• Understanding of accessibility standards and conducting accessibility audits is a plus.

🏝️ Benefits

• Medical insurance

• Dental insurance

• Vision insurance

• Unlimited PTO

• 401(k) plan

• Stock options

• Bonuses

• Equal opportunity and inclusive work environment