Account-Based Marketing Manager

This is a fully remote position, open to applicants in United States, +1 more country.

📋 Description

• Take charge of the marketing strategy for TrainAI across a designated portfolio of target accounts.

• Collaborate with sales leaders on account planning initiatives.

• Develop account-specific narratives, content, and engagement strategies to evolve accounts from initial projects to scaled revenue.

• Conduct research on accounts and identify stakeholders, entry points, and opportunities for TrainAI.

• Ensure ongoing account research to keep positioning and ABM strategy up-to-date.

• Produce tailored, account-specific sales enablement materials, including presentations, one-pagers, brochures, proposals/RFP responses, emails, advertisements, and web content.

• Maintain a consistent weekly communication schedule with TrainAI BDMs.

• Implement strategic communications directed at target accounts.

• Provide real-time ABM reporting on account engagement, buyer engagement, MQAs, sales cycle duration, deal size, and revenue impact.

• Contribute to the collaborative AI-based TrainAI ABM framework.

• Assist in cross-account marketing efforts, which include brand awareness campaigns, organic social media management, value-added content creation, and participation in events.

⛳️ Requirements

• Over 5 years of experience in ABM or strategic account marketing focused on large, complex B2B enterprise or hyperscaler accounts with technical buyers and extended, multi-stakeholder sales cycles.

• A strong passion for the AI industry and a commitment to acquiring the technical knowledge necessary to engage in discussions about AI training data with an ML lead.

• Inquisitive, quick to learn, and adaptable in evolving work methods.

• Already utilizes AI to reduce the research-to-asset timeline from weeks to hours.

• Capable of evaluating quality and recognizing when an AI-generated draft is confidently incorrect.

• Willing to enhance and refine reusable skills and agents.

• Familiar with ABM technologies/tools like 6Sense, Influ2, and Mutiny.

• Possesses commercial literacy, including the ability to analyze a pipeline and stakeholder map.

• Able to collaborate effectively across various disciplines and specialist teams.

• Experience in the AI data services sector is preferred.

🏝️ Benefits

• 25 days of paid time off (15 vacation days and 10 sick days).

• Company holidays.

• A day off to celebrate your birthday.

• Paid time to volunteer in your community.

• Fully paid parental leave.

• 401(k) retirement plan with company matching.

• Company-wide agile work policy promoting flexibility, trust, and work-life balance.

• Continuous learning and professional development opportunities.

• Chances to enhance skills and advance your career.

• A collaborative and inclusive global work environment.