VP of Sales – Taft-Hartley & Labor Markets

📋 Description

• Accountable for expanding the customer base, enhancing customer loyalty, increasing revenue per customer, and achieving overall financial growth within the labor trust segment.

• Collaborate closely with the leadership team to strengthen brand equity and boost product sales among fund trustees, benefits administrators, and labor union stakeholders.

• Exhibit a thorough understanding of Vida's technology, product offerings, and mission while conveying value in relation to member health outcomes and fiduciary stewardship.

• Grasp the governance and decision-making processes of jointly-managed funds; craft tailored proposals that cater to trustee priorities and specific fund benefit structures.

• Initiate, cultivate, and sustain robust relationships with fund trustees, benefits directors, and both labor-side and management-side counsel as necessary.

• Create new business opportunities and sales leads through a blend of industry networking (IFEBP, ISCEBS, regional labor conferences), inbound inquiries, and effective collaboration with channel and fund administrators.

• Ensure a sustainable competitive advantage for the business through a value-added, outcomes-focused strategy customized to meet the cost and population health needs of labor trust buyers.

• Comprehend key segments within the labor market—construction trades, public sector, healthcare workers, and transportation—while assisting in refining positioning accordingly.

⛳️ Requirements

• A minimum of a Bachelor's Degree.

• 5-7+ years of experience in both direct and indirect sales within the Taft-Hartley, labor trust, or multi-employer benefits arena, with a proven track record of surpassing sales targets.

• Profound knowledge of the Taft-Hartley Act, jointly-managed fund governance, and the multi-employer plan landscape; pre-existing relationships with fund administrators and labor consultants are highly desirable.

• Experience in navigating trustee-driven purchasing processes, including delivering committee presentations and responding to fiduciary-oriented RFPs.

• An entrepreneurial mindset capable of self-starting and inspiring others; excels in a relationship-focused, longer-cycle sales environment with complex stakeholder dynamics.

• Capacity to swiftly adjust priorities and a willingness to do whatever it takes to complete tasks effectively.

🏝️ Benefits

• All qualified applicants will be given equal consideration for employment regardless of race, color, ancestry, religion, gender, gender identity or expression, sexual orientation, marital status, national origin, genetics, disability, age, or veteran status.

• We also consider qualified candidates with criminal histories, in accordance with applicable federal, state, and local laws.

• Reasonable accommodations will be made for qualified individuals with disabilities and disabled veterans throughout our job application processes.