Vice President, Product Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of the overall product narrative.

• Convert complex concepts related to GenAI and healthcare data into engaging and distinct value propositions for executive stakeholders.

• Design the Go-To-Market strategy for the full range of product offerings.

• Coordinate large-scale, cross-functional launches that synchronize the Product and Commercial teams.

• Spearhead the strategic development of feature bundling and ROI frameworks to enhance success rates across our Ideal Customer Profiles (ICPs).

• Recruit, mentor, and expand a high-performing team of Product Marketing Managers.

• Set up the playbooks, frameworks, and KPIs for the PMM function.

• Systematize competitive intelligence and analyze market trends.

• Serve as a strategic advisor to the CPO and Director of Product to prioritize the roadmap based on significant market opportunities.

• Collaborate with Commercial leadership to create a top-tier enablement program, ensuring the enterprise sales team is ready to secure complex, multi-million-dollar contracts.

⛳️ Requirements

• Bachelor’s degree is mandatory; an MBA or advanced degree in a relevant discipline is highly preferred.

• Over 10 years of experience in product marketing, including a minimum of 4 years in building and leading a PMM team.

• Extensive experience in HealthTech, B2B SaaS, or healthcare data platforms.

• A demonstrated history of successfully commercializing complex, highly technical products (AI/Data) for enterprise clients.

• Executive Storytelling: Exceptional communication skills with the capability to convey the company vision to external analysts, the press, and enterprise C-suite executives.

• Business & Financial Acumen: Strong understanding of SaaS unit economics, pricing dynamics, and revenue modeling.

• Cross-Functional Influence: The presence and emotional intelligence to lead without formal authority across both the Product and Commercial Organizations.

• Strategic Vision: Capacity to see the 3-year market trajectory while also addressing immediate launch challenges for the team.

• Bonus Points: Experience in pharmacy, diagnostics, value-based care markets, or specialty healthcare sectors.

• Practical experience in marketing GenAI, LLMs, or AI-driven clinical products.

• In-depth knowledge of healthcare quality and/or interoperability standards (FHIR, HL7, ONC).

• Experience in scaling a startup from Series B/C through rapid growth and market expansion.

🏝️ Benefits

• Medical, Dental, Vision insurance

• 401k

• Equity options