Vice President of Sales – Foodservice

This is a fully remote position, open to applicants in United States.

📋 Description

• Define and spearhead the go-to-market strategy and product line development for foodservice sales.

• Identify, assess, and secure new business opportunities within the foodservice sector, including chain accounts, regional operators, and innovative concepts.

• Nurture and enhance executive-level relationships with key customers and partners.

• Lead strategic business reviews and collaborate on long-term planning and solution development.

• Build, mentor, and manage a top-tier sales team.

• Promote a performance-driven culture that emphasizes accountability, results, and professional development.

• Oversee sales forecasting, budgeting, and P&L responsibilities for the foodservice segment.

• Collaborate closely with finance, operations, and executive leadership.

• Manage and optimize the complete sales cycle and methodology, including pipeline development, customer engagement, and CRM utilization.

• Collaborate with marketing, R&D, supply chain, and production on demand generation, innovation, product availability, and customer success initiatives.

• Keep abreast of industry trends, competitive activities, and customer dynamics.

• Represent the company at industry events, trade shows, and conferences.

• Work with Compliance and Production to align programs with customer food safety and quality standards.

• Facilitate compliance support for documentation, inquiries, and transparency.

• Provide strategic sales leadership and coordination during product recalls.

⛳️ Requirements

• Bachelor’s degree in Business, Marketing, Sales, or a related field.

• Over 10 years of progressive sales leadership experience in the foodservice industry.

• Proven success in managing large territories and high-value accounts.

• Extensive knowledge of the foodservice ecosystem, including relationships with operators, distributors, and brokers.

• Exceptional leadership, communication, and negotiation skills, with the ability to influence at all levels.

• Demonstrated capability to think strategically while executing tactically in a fast-paced, growth-oriented environment.

• Proficient in sales analytics, forecasting tools, and Microsoft Office.

• Willingness to travel up to 70% to support customer engagement and team leadership initiatives.

🏝️ Benefits

• Bonus

• Fully remote work arrangement