Vice President, Creative Director, Copy

This is a fully remote position, open to applicants in New York.

📋 Description

• Establish and convey the vision, priorities, and standards for the copy discipline at Princeton10.

• Convert agency objectives into departmental goals, capability plans, and metrics for success.

• Serve as the representative for the Copy department on the agency leadership team, contributing to strategic planning and growth initiatives.

• Collaborate with Art and other department heads to enhance integration among copy, design, strategy, medical, and client service teams.

• Advocate for creative ambition, accountability, and responsible innovation within a regulated industry.

• Set benchmarks for concept creation, messaging, storytelling, and copy execution across digital, print, video, motion, and experiential mediums.

• Ensure that copy is strategically sound, creatively engaging, factually accurate, and compliant with client and regulatory standards.

• Develop review and approval processes, along with quality ownership practices.

• Provide senior oversight for high-impact, complex, or sensitive projects.

• Identify and resolve recurring quality or delivery challenges through coaching, establishing standards, improving processes, or developing capabilities.

• Assess emerging technologies, including AI, to enhance creative quality, efficiency, or service offerings.

• Lead, mentor, and develop copywriters, editors, and copy leaders.

• Establish role and performance expectations, offer constructive feedback, and address any performance issues.

• Recognize emerging leaders and strengthen succession planning.

• Anticipate copy demand, allocate talent effectively, and identify any capacity or capability gaps.

• Recommend hiring practices, employee development strategies, contractor needs, tools, and investments for the department.

• Oversee the budget for the Copy department, understanding the impacts of staffing, utilization, scope, and rework on profitability.

• Promote a collaborative, inclusive, and accountable team culture.

• Represent the Copy department in senior client presentations.

• Cultivate trusted relationships with clients through creative insight, pharmaceutical expertise, and business acumen.

• Act as a senior creative advisor for priority accounts, addressing significant creative or client-related challenges.

• Lead or assist in creative development for new business pitches, proposals, and account expansions.

• Align creative aspirations with business objectives, scope, timelines, and budget considerations.

• Translate P10’s copy capabilities into unique offerings, thought leadership, and growth opportunities.

⛳️ Requirements

• 15+ years of experience in copywriting/creative roles within the pharmaceutical, healthcare, or highly regulated advertising sectors.

• A minimum of 5 years in a senior leadership position.

• Proven experience in leading brand planning for clients with budgets ranging from $3M to $10M.

• A strong portfolio that demonstrates cutting-edge work in pharmaceuticals or life sciences, with exceptional direct-to-consumer (DTC) and healthcare professional (HCP) concepts.

• Demonstrated ability to lead and develop creative teams effectively.

• Experience with resource planning, staffing decisions, budgeting, and understanding commercial factors that influence agency performance.

• Comprehensive knowledge of pharmaceutical regulations and industry trends.

• Capability to balance creative ambition with strategic compliance, project scope, timelines, and financial realities.

• Excellent communication, presentation, and client-facing skills.

• Ability to blend visionary thinking with practical oversight of copy execution.

🏝️ Benefits

• 10% discretionary bonus.

• Sales incentive plan.

• Health benefits.

• 401k match.

• Remote-only work arrangement.