TikTok Shop Strategist

This is a fully remote position, open to applicants in Canada, +1 more country.

📋 Description

• Take ownership of the complete client strategy, covering shop structure, product selection, creator planning, media planning, and campaign planning.

• Formulate quarterly growth strategies that align with GMV, contribution margin, and brand objectives.

• Facilitate weekly client standups and conduct quarterly performance reviews.

• Discover opportunities for creators, promotions, and partnerships.

• Oversee the daily workflow of the pod alongside the Associate Strategist.

• Coordinate activities across creative, community, operations, and media teams.

• Establish weekly priorities and ensure Command Center hygiene is maintained.

• Guarantee that deliverables adhere to quality and timeliness standards while addressing any blockers.

• Act as the primary point of contact for assigned brands.

• Summarize meetings, highlight risks, document decisions, translate feedback into actionable steps, and manage stakeholder expectations.

• Be accountable for performance metrics across shop, creator, and ad parameters.

• Review GMV, contribution margin, and conversion metrics weekly with the Associate Strategist and Media Buyer.

• Deliver clear performance reports and actionable insights.

• Collaborate with Operations on onboarding, shop vitality, and system configurations.

• Work with Creative, Community, and Media on brand positioning, sales strategies, advertising, organic growth, and creator performance.

• Suggest improvements for processes and systems to the Head of TTS.

• Take ownership of client strategy, communication, performance decisions, pod delegation, and internal priorities.

• Engage in daily Slack check-ins, weekly client meetings and retrospectives, monthly growth reporting and campaign evaluations, as well as quarterly strategic reviews.

⛳️ Requirements

• The specific experience and qualifications are not detailed in the posting.

• Capability to manage end-to-end client strategy encompassing shop structure, product selection, creators, media, and campaigns.

• Proficiency in creating growth plans that align with GMV, contribution margin, and brand goals.

• Skill in managing pod workflows and coordinating efforts across creative, community, operations, and media.

• Competence in managing client relationships and clearly communicating results.

• Ability to analyze shop performance, creator metrics, advertising data, GMV, contribution margin, conversion rates, and overall performance.

• Skill in preparing actionable insights and performance reports.

• Ability to work collaboratively across functions on onboarding, shop health, system setup, content creation, advertising, and process enhancements.

• Capability to approve budgets, campaign scopes, and creator selections within established client guidelines.

• Ability to escalate budget modifications exceeding 10%, strategic staffing changes, contract scope adjustments, and sensitive legal, ethical, or reputational matters.

🏝️ Benefits

• Competitive compensation that reflects experience and market standards.

• Opportunities for global collaboration with experts across different regions and time zones.

• Career advancement and development prospects.

• Fully paid month-long sabbatical after reaching the 5-year milestone.

• Travel reimbursement following the 5-year anniversary.

• A positive-energy culture rooted in respect, inclusion, and accountability.

• A remote-first work environment.

• The opportunity to make a meaningful impact by supporting progressive brands in their growth.