SVP, Planning

This is a fully remote position, open to applicants in Colorado, +3 more states.

📋 Description

• Oversee the development and implementation of comprehensive media strategies for a designated portfolio of accounts.

• Act as a senior strategic advisor to clients and internal agency leadership.

• Propel growth through innovative and distinct media perspectives.

• Raise the planning standards across activation, partnerships, creative media, and analytics teams.

• Contribute to efforts for new business acquisition and organic expansion.

• Create, present, and manage strategic media plans that align with clients’ short- and long-term business objectives.

• Convert intricate business challenges into scalable, results-oriented media strategies across paid channels.

• Develop audience-centric strategies based on data, market intelligence, and cultural insights.

• Collaborate with Client Experience, Creative, Strategy, Investment/Activation, Analytics, and CRM teams for integrated planning.

• Identify opportunities to enhance media concepts in collaboration with creative teams.

• Foster organic growth, assist with RFI/RFP responses, strategic development, and presentations.

• Evaluate the competitive landscape and refine the planning product accordingly.

• Articulate viewpoints that position MissionOne Media at the leading edge of industry perspectives.

• Function as the senior point of contact for key accounts and cultivate client leadership relationships.

• Guarantee consistency and quality in all client-facing deliverables.

• Lead and mentor Directors, Supervisors, and Planners within a pod-based structure.

• Define roles, expectations, and accountability within the planning team.

• Guide team members, delegate tasks appropriately, and nurture a high-performance culture.

• Maintain oversight of account health and workload.

• Collaborate with Client Experience, Activation, Analytics, Legal, and Finance to develop feasible plans.

• Promote process improvements and best practices.

• Keep senior leadership updated on account health, risks, and opportunities.

⛳️ Requirements

• A minimum of 12 years of media planning experience, with substantial team leadership responsibilities.

• Proven capability to lead integrated media planning across both traditional and digital channels.

• Demonstrated success in driving organic growth and contributing to new business acquisitions.

• Strong comprehension of audience strategy, analytics, and marketplace dynamics.

• Executive presence with outstanding written, verbal, and presentation abilities.

• Extensive knowledge of planning tools such as Vivvix, Pathmatics, MRI-Simmons, Nielsen, SQAD, Guideline, and other related platforms.

• Strong analytical skills with the ability to convert data into actionable insights.

• Experience working in a dynamic, collaborative agency environment.

🏝️ Benefits

• Comprehensive health and wellness programs.

• Competitive salary and performance-based incentives.

• Opportunities for professional development and career advancement.

• Flexible work arrangements.

• Inclusive company culture that values diversity and collaboration.