Strategic Content & Communications Manager

This is a fully remote position, open to applicants in Pennsylvania.

📋 Description

• Create comprehensive messaging frameworks for healthcare products, solutions, and market segments.

• Convert market and customer insights into engaging narratives for customers.

• Assist in product launches and strategic initiatives by providing positioning and messaging support.

• Take ownership of the enterprise-wide editorial calendar and manage its execution.

• Formulate and implement thought leadership strategies for senior executives.

• Supervise customer stories, case studies, blogs, webinars, and messaging for campaigns.

• Maintain a consistent brand voice and messaging while ensuring compliance with healthcare regulations.

• Utilize AI and advanced tools to enhance and streamline content development processes.

• Guide agency partners on content priorities, quality requirements, and deliverables.

• Assess which content and communication tasks should be kept in-house versus outsourced.

• Collaborate with Product, Sales, Digital Marketing, and Corporate Strategy teams on integrated healthcare marketing campaigns.

• Organize analyst briefing materials and handle follow-up communications.

• Create content for analyst evaluations, industry awards, and external recognition opportunities.

• Prepare executive presentations and secure speaking engagements at industry events.

• Monitor the effectiveness of content and messaging through performance metrics.

• Track engagement, influence, and conversion rates to assess impact.

• Suggest investments and strategies for SEO, Answer Engine Optimization, and digital content enhancement.

⛳️ Requirements

• Over 5 years of experience in content strategy, corporate communications, or similar roles, ideally in healthcare or life sciences.

• Capability to work strategically, translating intricate healthcare products and market data into clear, compliant messaging frameworks.

• Strong editorial and project management abilities, with experience in managing enterprise editorial calendars.

• Proven experience in managing agency relationships and collaborating across product, marketing, and corporate teams.

• Understanding of digital marketing concepts, SEO, and emerging content technologies, including AI tools.

• Exceptional verbal and written communication skills.

• Strong storytelling skills tailored for healthcare audiences.

• A Bachelor’s degree in Marketing, Communications, Journalism, Public Health, or a related field is preferred.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Generous paid time off and holiday schedule.

• Opportunities for professional development and continuous learning.

• Collaborative and innovative work environment.