Staff Product Manager, Ads

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership of the product vision and multi-quarter strategy for HubSpot's Ads experience, linking paid media capabilities to customer acquisition results and overarching business objectives.

• Establish and drive a cohesive roadmap as an essential member of the Product Triad—our collaborative and strategic framework for product development across product, engineering, and design.

• Collaborate with AI teams to integrate intelligent campaign creation, audience optimization, and automated budget allocation into the ads workflow.

• Navigate a complex and rapidly evolving landscape of ad platform APIs, privacy regulations, and measurement frameworks across Meta, Google, LinkedIn, TikTok, and emerging channels.

• Shape HubSpot's unique position at the intersection of ads and CRM, assisting marketers in linking expenditure to revenue in ways that standalone ad tools cannot achieve.

• Utilize data to steer strategy and decision-making, including defining success metrics, assessing trade-offs, and fostering conviction where signals may be unclear or delayed.

• Influence product direction beyond your immediate team, contributing to Build Awareness and platform-level strategy as a senior individual contributor in the product organization.

• Guide new product concepts from initial idea through to launch, maintaining a high standard for execution and customer impact.

⛳️ Requirements

• Extensive experience in launching and scaling customer-facing products, preferably in advertising technology, paid media tools, or performance marketing platforms.

• Profound understanding of digital advertising ecosystems—including campaign management, audience targeting, attribution, and the interaction between ad platforms and first-party data.

• A proven track record of defining and driving product strategy at a senior level, with the capability to link short-term execution to long-term vision.

• Comfort in navigating highly ambiguous, technically complex, and regulation-sensitive problem areas, transforming uncertainty into clear direction.

• A data-driven approach to product management, leveraging metrics, experimentation, and trade-off analysis to inform strategy—particularly in areas where measurement is inherently challenging.

• Technical fluency and systems thinking, enabling reasoning about platform integrations, data pipelines, and API constraints.

• Strong cross-functional leadership abilities, with experience influencing outcomes through collaboration and persuasion rather than direct authority.

• The capacity to clearly communicate product strategy and trade-offs to engineering partners, senior leadership, and cross-functional stakeholders.

• Experience operating effectively within complex product ecosystems where success relies on coordination across multiple teams and surfaces.

• Please note that preference will be given to candidates in East Coast or Central Time Zones.

🏝️ Benefits

• Health insurance

• 401(k) matching

• Flexible work hours

• Paid time off

• Remote work options