Social Producer

This is a fully remote position, open to applicants in United States.

📋 Description

• Create social media content for paid brand partnerships on platforms such as Instagram, TikTok, Facebook, and YouTube, which includes carousels, Reels, short-form videos, and Stories.

• Transform partner briefs into innovative concepts that align with campaign objectives, Afar’s editorial style, and travel-for-good principles.

• Make informed creative choices regarding placement and format, including in-feed versus dark posts, and challenge briefs that do not align with the brand.

• Oversee campaign schedules and feedback cycles, maintaining a focus on revisions and quick turnaround times.

• Collaborate with partnerships, marketing, editorial, and art teams to ensure timely and budget-conscious delivery of final assets.

• Produce, shoot, and edit branded videos; manage logistics, talent, and crew; and guarantee that all necessary shots are obtained.

• Create sponsored content that resonates organically and enhances reach and interactions.

• Maintain a database of footage for potential licensing opportunities.

• Monitor campaign performance and communicate results and insights with partners and internal teams.

• Handle release forms, location permits, usage rights, and music licensing, ensuring all legal clearances are in place prior to publication.

• Ensure that sponsored content adheres to platform policies and FTC disclosure guidelines.

• Establish business guidelines for both internal teams and external partners.

• Report directly to the Director of Social Platforms.

⛳️ Requirements

• 2–3 years of experience in producing editorial social content, showcasing clear examples of both branded and organic work on major platforms, including Instagram, TikTok, and YouTube.

• Strong grasp of Afar’s audience and brand voice, with the ability to advocate confidently for it with partners.

• Experience in managing client feedback and juggling multiple stakeholders and campaigns simultaneously.

• Proficient in Adobe Creative Suite, including Premiere Pro and Photoshop.

• Comfortable with editing short-form videos and designing carousels.

• Proven track record of successful branded content, with demonstrable examples of reach and engagement metrics.

• Exceptional organizational and communication skills, with the ability to consistently meet deadlines.

• Legal proof of eligibility to work in the U.S.

• Nice to have: experience with an agency, publisher, or branded content studio.

• Nice to have: familiarity with Meta Ads Manager and TikTok Ads Manager.

• Nice to have: shooting experience or comfort in front of the camera.

• Nice to have: skills in motion graphics or design.

• Nice to have: experience with Canva, CapCut, or AI-assisted creative tools.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Flexible work hours and the possibility of remote work.

• Opportunities for professional development and career advancement.

• Access to exclusive travel experiences and discounts.

• Comprehensive health and wellness benefits.