Social Media Marketing Manager

This is a fully remote position, open to applicants in Egypt.

📋 Description

• Take ownership of the daily growth for brand and founder social media accounts on platforms including Instagram, Facebook, TikTok, Threads, LinkedIn, YouTube, and Pinterest.

• Establish and report on weekly targets for follower growth, reach, and engagement.

• Regularly monitor accounts multiple times throughout the day, responding to comments and direct messages within a 24-hour timeframe.

• Actively engage with followers and similar accounts on a daily basis to foster growth.

• Create and uphold monthly content calendars for all platforms, encompassing stories.

• Ensure captions and posting statuses are up to date.

• Oversee and coordinate the work of videographers and graphic designers.

• Prepare written creative briefs that include reference examples, format, length, and tone prior to shoots or design projects.

• Maintain and enforce standards for deliverables and deadlines.

• Provide written reference materials, shot descriptions, formats, and target lengths when requesting content from the founder.

• Manage scheduling, publishing, and inbox activities using Meta Business Suite, Later, Buffer, and other scheduling tools relevant to the brand.

• Propose and substantiate any changes to tools in written form.

• Adhere to written approval protocols for the founder's personal channels.

• Secure written approval prior to posting on the founder's LinkedIn.

⛳️ Requirements

• Minimum of 5 years of experience in managing social media accounts for a consumer brand.

• At least 2 years in a position responsible for growth metrics.

• Direct experience in leading and managing videographers and graphic designers is essential.

• Ability to provide examples illustrating how creative work was directed, standards were upheld, and underperformance was addressed.

• Experience managing photographers, web designers, or web developers is highly advantageous.

• Must present at least two written case studies with actual metrics pertaining to follower growth, engagement rates, reach, or revenue linked to social media efforts.

• Proficient in Meta Business Suite, Instagram, TikTok, Threads, LinkedIn, and at least one scheduling platform such as Later, Buffer, or a similar tool.

• Background in beauty, hair care, or consumer packaged goods is preferred.

• Possess an assertive, proactive, independent, and accountable working style.

🏝️ Benefits

• Fully remote work arrangement.

• Independent contractor setup.

• Operating hours aligned with U.S. Eastern business hours.