Social Media Manager

This is a fully remote position, open to applicants in Florida, +1 more state.

📋 Description

• Design and implement a social media strategy that aligns with global business and communication goals, enhancing Alteryx’s standing in workflow automation and agentic analytics.

• Establish performance objectives for follower growth, engagement, and share of voice across demand generation, branding, and thought leadership initiatives.

• Conceptualize and execute 2–3 social-first campaigns annually.

• Optimize publicity and engagement surrounding the McLaren Racing partnership through both real-time and evergreen social media content.

• Make final determinations on content for corporate social media channels, guided by audience and brand priorities.

• Execute social-first programs and activations for key events.

• Curate content and oversee editorial calendars, copywriting, creative development, campaigns, and announcements.

• Utilize AI tools and automation while ensuring appropriate human oversight at critical checkpoints.

• Monitor global social discussions related to Alteryx and its subsidiaries, including escalation and customer service issues.

• Assist executives in developing and sustaining their social media profiles.

• Lead the promotion of social media best practices and administer company training.

• Prioritize and manage requests for information, social amplification, and cross-departmental support.

• Analyze benchmark trends and audience preferences using data from owned accounts.

• Address unforeseen communication challenges with discretion and professionalism.

• Collaborate with executives, internal and agency partners, creative teams, and business stakeholders.

⛳️ Requirements

• A minimum of 5 years of experience in social media, digital media, and/or external communications within the software industry, ideally for enterprise technology brands.

• Proven experience collaborating with global brand, communication, public relations, analyst relations, and social teams.

• Background in contributing to a global communications strategy.

• Extensive knowledge of LinkedIn, X, Facebook, Reddit, YouTube, and Instagram.

• Current experience in developing social media strategies and content.

• Proficient in managing publishing platforms such as Hootsuite.

• Experience in reporting social media performance, KPIs, and optimization to internal stakeholders.

• Excellent communication and presentation skills.

• Ability to present cohesive plans clearly and concisely to senior management.

• Strong creative writing abilities.

• Understanding of the AI and analytics landscape.

• Preferred degree in business, marketing, communications, or journalism.

• Capability to comply with U.S. export controls.

🏝️ Benefits

• Target annual bonus of 15% of base salary, contingent on individual and company performance.

• Monthly Connectivity Plus stipend of $150 to assist with remote work-related expenses.

• Annual reimbursement of $200 for home office expenses.

• Comprehensive medical, dental, and vision coverage.

• 401(k) plan with company matching.

• Paid parental leave.

• Caregiver leave.

• Flexible time-off policy.

• Mental health support.

• Wellness reimbursement.

• Opportunities for career development and education assistance.