Social Media Ads Manager

This is a fully remote position, open to applicants in California, +2 more states.

📋 Description

• Develop, implement, and oversee paid social media campaigns across Meta, TikTok Ads, and Pinterest.

• Create compelling ad copy and provide briefs to the creative team for effective ad concepts.

• Properly establish pixel tracking, conversion events, and attribution.

• Daily optimization of campaigns focusing on CPA, CTR, and ROAS.

• Perform audience testing, including lookalike audiences, interest targeting, and retargeting strategies.

• Conduct creative A/B tests to identify successful angles.

• Deliver weekly reports on spending efficiency along with recommendations for scaling up or reducing budgets.

⛳️ Requirements

• No formal degree is necessary.

• Practical experience in managing paid social campaigns.

• Extensive knowledge of Meta Ads Manager; experience with TikTok Ads is highly advantageous.

• Proficient understanding of pixel setup, custom conversions, and attribution windows.

• Data-savvy — capable of interpreting a dashboard and making swift decisions.

• A creative instinct for identifying high-performing content — strong ad creative is essential.

🏝️ Benefits

• Hourly wage ranging from $19 to $28.

• Fully remote work environment.

• Direct management of budget with potential for performance-based bonuses.

• Opportunities for advancement into a performance marketing lead role.

• Access to the comprehensive NoGigiddy earning opportunity network.