SEO Expert, AEO, GEO, AIO, Content Marketing, Paid Search

This is a fully remote position, open to applicants in Egypt.

📋 Description

• Formulate and implement comprehensive SEO strategies to enhance organic traffic, improve keyword rankings, and boost conversions.

• Conduct thorough keyword research, competitor analysis, and identify opportunities for growth.

• Optimize on-page elements such as titles, meta descriptions, headers, schema markup, and internal links.

• Execute technical SEO audits that encompass crawlability, indexation, site speed, Core Web Vitals, structured data, and mobile usability.

• Develop and oversee effective strategies for acquiring high-quality backlinks.

• Track rankings and website performance using tools such as SEMrush, Ahrefs, Screaming Frog SEO Spider, and Google Search Console.

• Optimize content for inclusion in featured snippets, People Also Ask sections, and voice search results.

• Organize content to directly address user inquiries.

• Implement FAQ schema and Q&A structured data.

• Enhance visibility in zero-click search experiences.

• Optimize content for citation and referencing by AI search engines and generative assistants.

• Create authoritative, reliable, and well-structured content that adheres to E-E-A-T principles.

• Increase brand mentions in AI-generated responses from platforms such as OpenAI ChatGPT, Google Gemini, Microsoft Copilot, and Perplexity AI.

• Develop strategies to maximize brand visibility across AI-driven search and recommendation systems.

• Monitor AI citations, entity recognition, and topical authority.

• Utilize AI tools to streamline research, content creation, and optimization workflows.

• Plan and manage a content calendar that aligns with business objectives and keyword opportunities.

• Craft and enhance blog posts, landing pages, case studies, and service pages.

• Collaborate with designers and developers to publish engaging content.

• Ensure all content adheres to SEO best practices and focuses on conversion-driven copywriting principles.

• Plan, launch, and refine campaigns using Google Ads.

• Conduct research on keywords and audience targeting.

• Manage ad copy, bidding strategies, budgets, and optimize landing pages.

• Monitor and enhance ROAS, CPA, and conversion rates.

• Analyze traffic, rankings, leads, and overall campaign performance.

• Create dashboards using Google Analytics, Looker Studio, and CRM tools.

• Present actionable insights and monthly reports.

⛳️ Requirements

• 5+ years of practical experience in SEO and digital marketing.

• Demonstrated success in driving organic traffic and generating qualified leads.

• In-depth knowledge of SEO, AEO, GEO, and AIO strategies.

• Experience in managing successful Google Ads campaigns.

• Exceptional content writing and editing capabilities.

• Strong understanding of HTML, CSS, JavaScript, and CMS platforms like WordPress.

• Proficiency with SEO and analytics tools.

• Familiarity with schema markup and structured data.

• Strong analytical and problem-solving skills.

• Experience in B2B lead generation and marketing for software services (preferred).

• Knowledge of conversion rate optimization (CRO) (preferred).

• Experience with HubSpot or other CRM platforms (preferred).

• Understanding of international SEO and multilingual content strategies (preferred).

• Familiarity with AI-assisted content tools (preferred).

🏝️ Benefits

• Complimentary employee benefits including access to our renowned games room, daily breakfast, fruits, coffee and other hot beverages, soft drinks and juices, as well as company outings and parties.

• Social insurance.

• Open-door management policy.

• Comprehensive medical insurance.

• Accommodation and transportation allowance.

• Supportive environment that prioritizes innovation and efficiency.

• Exciting career growth and talent development opportunities.

• Encouragement of feedback.

• Recognition and reward programs.

• Competitive salaries and incentives.

• Friendly workplace atmosphere.

• Flexible and comfortable scheduling.

• Engaging committees.

• Monetary rewards.

• Collaborative, intelligent, and creative team.

• Career advancement opportunities with a growing team.

• Paid vacation time.

• Social benefits.