Senior Visual Designer

This is a fully remote position, open to applicants in United States, +39 more locations.

📋 Description

• Create and implement high-quality visual assets for various platforms, including paid social, landing pages, lifecycle and email communications, organic social, and display advertising.

• Develop and edit video content for marketing and brand initiatives, ranging from social media snippets to longer-form productions.

• Oversee the visual execution of campaigns from start to finish, transforming marketing and growth briefs into refined, on-brand deliverables that meet deadlines.

• Collaborate with copywriters, growth marketers, external vendors, and agencies to actualize concepts while ensuring consistent quality.

• Advance Kin’s visual identity and suggest innovative creative directions.

• Define the visual identity as Kin transitions from home insurance to a comprehensive homeownership platform.

• Design and refine landing pages for A/B testing, leveraging results to enhance performance.

• Work alongside Brand Design and Design Systems leaders to develop Kin’s brand design system.

• Create reusable assets and templates to expedite marketing campaign launches.

• Establish consistent workflows with marketing, growth, and other collaborators.

• Enhance brand consistency and aesthetics across various channels.

• Provide visual design support for Kin’s rebranding efforts, market expansions, product launches, and media initiatives.

⛳️ Requirements

• A minimum of 5 years of visual design experience within a branding or marketing setting.

• A portfolio showcasing polished work across digital platforms.

• Demonstrated expertise in producing and editing video content for marketing campaigns, including both short social clips and longer pieces.

• Experience with light animation for end cards and in-video overlays.

• Proficiency in Adobe Creative Suite, especially Premiere Pro and After Effects.

• Strong skills in Figma.

• Familiarity with designing for paid social media, landing pages, and lifecycle/email communications.

• Understanding of the factors that drive performance across various marketing channels.

• Capability to work across multiple mediums and manage several projects simultaneously with minimal guidance.

• Experience designing landing pages for A/B testing and iterating based on findings.

• Illustration skills (preferred).

• Experience in motion graphics (preferred).

• Must be able to live and work full-time in an eligible U.S. state or Ontario, Canada for remote technical roles.

🏝️ Benefits

• Company equity through Restricted Stock Units (RSUs).

• 401(k) plan with a company match of up to 4% of eligible earnings.

• A variety of medical plan options available.

• Dental and vision coverage provided.

• Company-funded contributions to Health Savings Accounts (HSA).

• Company-paid life insurance and short-term disability benefits.

• Supplemental long-term disability, critical illness, accident, legal, and pet insurance options.

• Access to mental health support and confidential counseling resources.

• Flexible paid time off for exempt employees (most employees take 15–20 days annually).

• 8 holidays observed by the company.

• Paid parental leave, including up to 14 weeks at 100% pay for birthing parents and 8 weeks at 100% pay for non-birthing parents.

• Opportunities for career mobility and internal advancement.

• Budgets for professional development, including certifications, conferences, and learning opportunities, subject to management approval.

• Remote-first work environment.

• Timely updates and feedback following interviews.

• Genuine, thoughtful human interaction at every stage of the process.